Would you like to find out: 1. How your online business can benefit from predictive analytics – or – 2. Even if your business is not entirely online, how web data can be leveraged with – and provide a benefit to – predictive analytics Then join me when I present: WEBCAST: Top 5 Ways to Leverage Web Data for Predictive Analytics March 31, 2010, 1:00pm EDT Hosted by Unica. In this webcast, Dr Siegel presents an introduction to predictive analytics and examples of real-world success, including a one million dollar success story. Learn how the use of next generation web analytics and predictive analytics can improve your ability to take actions that increase revenue, as well as: — Improve customer retention — Facilitate behavior-based ad selection with AB testing data — Trigger email follow up campaigns — Target responders avoid adverse effects Dr. Siegel will be joined by Akin Arikan, Director of Product Strategy, Unica. Arikan is a web analytics expert, noted speaker and writer. Click here to register

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