Predictive Analytics World – Feb 16-17 in San Francisco – is rapidly approaching, and the Early Bird Price expires this Friday.

Case study highlights of PAW’s February program include:

Social Data:
* 1-800 Flowers:  Leveraging Social Media Data to Manage Fraud Risk
* Leading North American Telecom: The Social Effect: Predicting Telecom Customer Churn with Call Data

Uplift Modeling:
* Charles Schwab: Response Modeling is the Wrong Modeling: Maximize Impact With Net Lift Modeling

Innovative Applications:

* Eureka! Seven Innovative Applications of Predictive Analytics, Eric Siegel, Ph.D., Conference Chair
* Younoodle: The Mathematics of Innovation: Predicting Startup Success
* Visa: Building 10,000 Predictive Models: Scaling Health & Status Models to Large, Complex Systems
* Continental Airlines and PASSUR Aerospace: Predicting the Health of Air Traffic Systems
* U.S. Army, and a large commercial satellite company: Reliability Analytics: Predicting Equipment Failure

Cross-Sell & Recommendations:

* PayPal (eBay): Next Best Product Model: How to optimize on probability as well as profitability
* AT&T: Market Simulation in the Telecommunications Sector
* Sun Microsystems: Time-Purchasing Analytics and Next-Logical Predictions: Lessons from the High-Tech B2B World

…And much more.
For a program overview at-a-glance, see

And, on that program overview, be sure to note the R and SAS user group meetings the evening of Feb 16 – free, open admission.

On a related note, see my newly published article, “Six Ways to Lower Costs with Predictive Analytics,” at

Be sure to register by January 15 for the Early Bird rate (save $200):

For more information, see: