Congratulations to Michal Kabata, Quantitative Researcher at Bunge, who won the drawing for a free 2-Day pass to Predictive Analytics World! When asked about his interest in the field, Michal said, "Data mining in general was always my big passion and so I'm trying to marry it with quantitative finance and not loose touch with my interests."

The drawing was part of a promotion for my book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die.

The promo was a push for readers to purchase the book exactly on April 6. This did succeed to boost its Amazon rank to #116 – out of all the million+ books for sale there!

Outside that day of glory, the book has more generally been well received, holding the #1 bestseller position in multiple Amazon categories, and receiving a great deal of praise and press coverage.

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