Predictive Analytics Book


Announcing the Revised & Updated Edition of
Predictive Analytics by Eric Siegel



Breaking news: January 11 marks the release of the Revised and Updated Edition of Eric Siegel’s acclaimed Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die.

Free audiobook with order of paperback or e-book – immediate access

Award-winning | Used by over 30 universities | Translated into 9 languages

An introduction for everyone. Learn how predictive analytics reinvents industries and runs the world. Rather than a “how to” for hands-on practice, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques. Read on to discover how it combats risk, boosts sales, fortifies healthcare, optimizes social networks, toughens crime fighting, and wins elections.




Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die



“A mesmerizing and fascinating study.”
— The Seattle Post-Intelligencer

“The Freakonomics of big data.”
— Stein Kretsinger, founding executive of

“Eric Siegel's Predictive Analytics is the most readable (for we laymen) 'big data' book I've come across. By far. Great vignettes/stories.”
—Tom Peters, co-author, In Search of Excellence

“What Nate Silver did for poker and politics, this does for everything else. A broad, well-written book easily accessible to non-nerd readers.”
—David Leinweber, author, Nerds on Wall Street

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