Blog

The Predictive Advantage One Political Party Currently Holds

I was quoted a fair bit in this FISCAL TIMES article - check it out: The Big Data Advantage: Can Republicans Catch Up?   The Republicans are now talking in earnest about the virtues of Big Data – because they have to.   Ever since Mitt Romney lost the...

Deathwatch: Five Reasons Organizations Predict When You Will Die

  Deathwatch: Five Reasons Organizations Predict When You Will Die This article was also published on Smart Blogs Eric Siegel, Ph.D. Retirement kills more people than hard work ever did. —Malcolm Forbes I'm not afraid of death; I just don't want to...

“Predictive Analytics” Book Gets a High Rank and a Haiku

  Here's an update on my book - just released last week - Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die. I am pleased to report the book is the #1 Best Seller in both "Business Planning & Forecasting" and...

The Future of Prediction: Predictive Analytics in 2020

  The Future of Prediction: Predictive Analytics in 2020   What's next is what's next... Predictive analytics is where business intelligence is going.  — Rick Whiting, InformationWeek     Ten Predictions for the First Hour...

On-Demand Webinar Introduces Predictive Analytics

In this on-demand webinar hosted by UC Irvine, I introduce predictive analytics, its power and value, how it works in some quick detail, and privacy issues it brings up. At the end, I field questions about bootstrapping a career in this field  

Video: Eight Answers About Predictive Analytics

With my book on the topic releasing this week, here's an interview in which I answer eight questions about predictive analytics:   In the video I answer these questions: 1. What is predictive analytics? 2. Why is predictive analytics important? 3. Isn't...

Excerpts and Table of Contents for “Predictive Analytics”

My book launches one week from today - Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die (published by Wiley) View the detailed table of contents Excerpts: access the Foreword (by Thomas Davenport), preface, and full Introduction - plus other...

Last Chance – Free Online Training with Preorder of My Book

This offer expires Wednesday so I'm reposting:     To drive early orders for my about-to-launch book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die (published by Wiley Feb. 18), we're providing the following...

Newsmax TV: Digital Analytics Helped Obama Get Re-Elected

Newsmax TV interviewed me regarding, in their words: The Obama campaign’s use of computerized data in deciding which potential voters to target helped the president win in November, says Eric Siegel, a former computer science professor at Columbia University....

Team Obama Mastered the Science of Mass Persuasion — And Won

This blog post was also distributed on Big Think, Truthout, The Moderate Voice. Last October, a colleague and I speculated on how a special, powerful form of predictive analytics would revolutionize presidential campaigning—and, if successful, how it might be...

The Obama Camp Persuaded Millions of Voters with Uplift Modeling

  The Fiscal Times is running an excerpt from my book, Predictive Analytics, about the Obama campaign's use of uplift modeling (aka net lift or persuasion modeling). ARTICLE: The Real Story Behind Obama's Election Victory  By Eric Siegel Elections...

Read the Preface for Siegel’s Book – Predictive Analytics

    Here is the preface for Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die By Eric Siegel, with a foreword from Tom Davenport (Wiley, February 2013) To order the book: www.thepredictionbook.com Praise: "What Nate Silver did...

Case studies from leading organizations coming to PAW Toronto

Super Early Bird Extended Until This Friday Predictive Analytics World Toronto, March 18 – 21, 2013 Predictive Analytics World, March 18– 21 2013, Toronto features case studies from the top predictive analytics experts, practitioners, authors and business...