Machine Learning Times
Machine Learning Times
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MLW Preview Video: Ayush Patel, Co-Founder at Twelvefold
 In anticipation of his upcoming presentation at Predictive Analytics...
MLW Preview Video: Sarah Kalicin, Data Scientist at Intel Corporation
 In anticipation of her upcoming keynote presentation at Predictive...
MLW Preview Video: Praneet Dutta, Senior Research Engineer at DeepMind
 In anticipation of his upcoming presentation at Deep Learning...
MLW Preview Video: Dean Abbott, President at Abbott Analytics
 In anticipation of his upcoming pre-conference workshop and presentations...
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6 years ago
Wise Practitioner – Predictive Analytics Interview Series: Jennifer Bertero at CA Technologies

 In anticipation of her upcoming conference presentation, Redefining Analytics for Marketing, at Predictive Analytics World San Francisco, May 14-18, 2017, we asked Jennifer Bertero, VP, Business Analytics at CA Technologies, a few questions about her work in predictive analytics. Q: In your work with predictive analytics, what behavior or outcome do your models predict? A: Our analytics work has been focused mostly on the magic triangle of sales, marketing and customer success. We’ve been working on helping to improve customer experience with the customer team. We’ve helped to prioritize sales efforts on opportunities and accounts that are most

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