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As both a speaker and a representative of the IIA, I attended the Predictive Analytics World (PAW) show in Las Vegas, June 5-6, 2018. The organizers stated that they had approximately 600 people registered – and the opening session didn’t appear far off from that. This year the show had a new format called […]
If you are like me, when you first heard of analytics and its ability to benefit businesses, non-profits, and government agencies, you felt invigorated and excited, having to hold back the urge to shout “Charge!” As a data scientist, I found this excitement to be well-founded: analytics powerfully leverages data to address important, existential […]
Originally published by Analytics Magazine This article is excerpted from Eric Siegel’s Foreword to the recently released book, “Federal Data Science: Transforming Government and Agricultural Policy Using Artificial Intelligence,” edited by Feras A. Batarseh and Ruixin Yang. For more on government deployment of predictive analytics, attend Predictive Analytics World for Government, September 18-19, 2018 in […]
Mobile marketing technology offers opportunities to enhance the customer experience. The marketing world is awash in acronyms and terms that reflect the technological changes practitioners are facing today. One common acronym—CRM, or customer relationship management—revolves around the theme of customer experience. It highlights the notion that the customer is king—though that philosophy has been a […]
In anticipation of his upcoming conference presentation, What Millennial Employees Actually Value: Lessons from Predictive Modeling, at Predictive Analytics World for Business Las Vegas, June 3-7, 2018, we asked Tauseef Rahman, Principal, Workforce Strategy & Analytics at Mercer, a few questions about his work in predictive analytics. Q: In our interview with your co-presenter, Haig […]
The problem of monetizing Big Data, or improving its usefulness in decision-making, stands out in every forward-looking organization today. To solve it, as everyone knows by now, it is not enough to store or manage it. We must analyze. Hence, the term—what else? —“Big Data Analytics” (BDA). Yet in spite of the overwhelming need for […]
Originally published by Big Think For more content on government applications of predictive analtyics, attend Predictive Analytics World for Government, Sept 18-19, 2018 in Washington, DC. As predictive analytics advances decision making across the public and private sectors, nowhere could this prove more important – nor more risky – than in law enforcement. If the […]