While heaps of big data exist in the travel sector – from how seasonality affects bookings to the types of travel packages that receive the highest conversion rates among consumers – leveraging some of the more unstructured streams into effective predictive modeling can be a challenge. Increasing profitability in this complex industry requires significant legwork
CIOs must encourage data scientists to solve real business problems, not just play with data. As more organizations hire data scientists–especially for predictive analytics projects–IT leaders are discovering that managing people who can turn data into ideas...
Pasha Roberts will present at PAW San Francisco on this case study. A call center for a global financial firm had a problem – attrition. In order for a new employee to even be permitted to speak...
Predictive modeling offers the key to understanding which healthcare services most affect utilization, readmissions, and payment, and how to tackle the outliers. These analytics are within the grasp of any healthcare system. Somewhere out there, a hospital...
A controversial new Army plan would predict which soldiers might kill themselves, potentially enabling military to provide mental health counseling and other services to treat troubled troops. Even as thousands of U.S. servicemembers were dying in Iraq...
Michael Berry is taking a stand against the big data hype. More data, said the analytics director for travel website TripAdvisor, doesn’t always mean better business results. Case in point: big data and predictive analytics. “Many predictive...
MailChimp’s chief data scientist has a unique way of explaining data science to the masses. If you know a little Excel, you’re ready to learn. What’s the best way to teach data science to people who lack...
The Securities and Exchange Commission is using predictive analytics to evaluate risks facing the brokerage industry regulated by the agency and, potentially, to pinpoint firms headed for trouble. Beginning this financial quarter, the SEC’s newly created Division...
Most pundits will have an opinion on who will triumph in this year’s US Open men’s final – Rafael Nadal or Novak Djokovic – but the best insights into who will be crowned champion will come...
It seems Big Data is currently persona non grata. In the last week, a headline in The New York Times asked “Is Big Data an Economic Big Dud?” and, based on some (perhaps mis-interpreted) sentiments in the most...
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