Mobile marketing technology offers opportunities to enhance the customer experience. The marketing world is awash in acronyms and terms that reflect the technological changes practitioners are facing today. One common acronym—CRM, or customer relationship management—revolves around the theme of customer experience. It highlights the notion that the customer is king—though that philosophy has been a
In anticipation of his upcoming conference presentation, What Millennial Employees Actually Value: Lessons from Predictive Modeling, at Predictive Analytics World for Business Las Vegas, June 3-7, 2018, we asked Tauseef Rahman, Principal, Workforce Strategy & Analytics at...
The problem of monetizing Big Data, or improving its usefulness in decision-making, stands out in every forward-looking organization today. To solve it, as everyone knows by now, it is not enough to store or manage it. We...
Originally published by Big Think For more content on government applications of predictive analtyics, attend Predictive Analytics World for Government, Sept 18-19, 2018 in Washington, DC. As predictive analytics advances decision making across the public and private...
In anticipation of his upcoming conference presentation at Predictive Analytics World for Healthcare Las Vegas, June 3-7, 2-18, we asked Benjamin Cleveland, Data Scientist at UnityPoint Health, a few questions about incorporating predictive analytics into healthcare. Catch a...
With much of the latest discussion focused on the latest techniques in machine learning and in particular deep learning, the significant benefits of machine learning and deep learning are now a public reality. Yet, machine learning in...
In anticipation of her upcoming conference co-presentation at Predictive Analytics World for Healthcare Las Vegas, June 3-7, 2-18, we asked Ashley Walsh, Director of Client Services at LeanTaas, a few questions about incorporating predictive analytics into healthcare. Catch...
For today’s leading deep learning methods and technology, attend the conference and training workshops at Deep Learning World Las Vegas, June 3-7, 2018. Deep learning is white hot – both in buzz and in actual value. This...
Five years ago, in 2013, two emerging advocates for Big Data raised its public profile to the highest level it had enjoyed by then, and possibly since. They punched through the oblivion of anyone who needed to...
In anticipation of his upcoming conference presentation at Predictive Analytics World for Healthcare Las Vegas, June 3-7, 2-18, we asked Arjun Panesar, Founder and CEO at Diabetes Digital Media, a few questions about incorporating predictive analytics into healthcare....
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