Notes for Predictive Analytics:
This webpage provides access to the book Notes for Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die — Revised and Updated Edition. Click the two links below for the PDF files amounting to 120 pages of citations and comments pertaining to the book's chapters and Central Tables, respectively.
Attention: As of the Revised and Updated edition of the book, the Notes are not included within the manuscript itself but rather are available only here (online, as PDF files).
Separately, for this book's primary list of additional reading and other learning resources, see its "Hands-On Guide," located at the end of the book itself (also published online as an article).