Full Machine Learning Week 8-Track Agenda 2020 – Detailed Session Descriptions

Predictive Analytics World

May 31-June 4, 2020 – Caesars Palace, Las Vegas


This page shows the full 8-track agenda for the five co-located conferences at Machine Learning Week. A Machine Learning Week Ticket is required for full access. To view the agenda for one individual conference, click here: PAW Business, PAW Financial, PAW Healthcare, PAW Industry 4.0, or Deep Learning World.

Session Levels:

Blue circle sessions are for All Levels
Red triangle sessions are Expert/Practitioner Level

Day 1 - Tuesday, June 2nd, 2020

8:00 am
Registration
Networking Breakfast
Registration & Networking Breakfast
Registration & Networking Breakfast
Registration & Networking Breakfast
Registration
Networking Breakfast
8:45 am
PAW Business
Eric SiegelPredictive Analytics World
Conference Founder
Predictive Analytics World
PAW Financial
Eric SiegelPredictive Analytics World
Conference Founder
Predictive Analytics World
PAW Healthcare
Eric SiegelPredictive Analytics World
Conference Founder
Predictive Analytics World
PAW Industry 4.0
Eric SiegelPredictive Analytics World
Conference Founder
Predictive Analytics World
Deep Learning World
Eric SiegelPredictive Analytics World
Conference Founder
Predictive Analytics World
8:50 am
PAW Business MACHINE LEARNING WEEK KEYNOTE
Lessons from: Lyft

In this keynote address, Gil Arditi will cover the areas of machine learning development at Lyft, talk about friction points in the model lifecycle – from prototyping and feature engineering to production deployment – and show how Lyft streamlined this process internally. He will also cover a step-by-step example of a model that was recently developed and taken to production.

Session description
Speaker
Gil ArditiLyft
Former Product Lead, Machine Learning, Lyft
PAW Financial MACHINE LEARNING WEEK KEYNOTE
Lessons from: Lyft

In this keynote address, Gil Arditi will cover the areas of machine learning development at Lyft, talk about friction points in the model lifecycle – from prototyping and feature engineering to production deployment – and show how Lyft streamlined this process internally. He will also cover a step-by-step example of a model that was recently developed and taken to production.

Session description
Speaker
Gil ArditiLyft
Former Product Lead, Machine Learning, Lyft
PAW Healthcare MACHINE LEARNING WEEK KEYNOTE
Lessons from: Lyft

In this keynote address, Gil Arditi will cover the areas of machine learning development at Lyft, talk about friction points in the model lifecycle – from prototyping and feature engineering to production deployment – and show how Lyft streamlined this process internally. He will also cover a step-by-step example of a model that was recently developed and taken to production.

Session description
Speaker
Gil ArditiLyft
Former Product Lead, Machine Learning, Lyft
PAW Industry 4.0 MACHINE LEARNING WEEK KEYNOTE
Lessons from: Lyft

In this keynote address, Gil Arditi will cover the areas of machine learning development at Lyft, talk about friction points in the model lifecycle – from prototyping and feature engineering to production deployment – and show how Lyft streamlined this process internally. He will also cover a step-by-step example of a model that was recently developed and taken to production.

Session description
Speaker
Gil ArditiLyft
Former Product Lead, Machine Learning, Lyft
Deep Learning World MACHINE LEARNING WEEK KEYNOTE
Lessons from: Lyft

In this keynote address, Gil Arditi will cover the areas of machine learning development at Lyft, talk about friction points in the model lifecycle – from prototyping and feature engineering to production deployment – and show how Lyft streamlined this process internally. He will also cover a step-by-step example of a model that was recently developed and taken to production.

Session description
Speaker
Gil ArditiLyft
Former Product Lead, Machine Learning, Lyft
9:15 am
PAW Business MACHINE LEARNING WEEK KEYNOTE
Lessons from: Google

As principles purporting to guide the ethical development of Artificial Intelligence proliferate, there are questions on what they actually mean in practice. How are they interpreted? How are they applied? How can engineers and product managers be expected to grapple with questions that have puzzled philosophers since the dawn of civilization, like how to create more equitable and fair outcomes for everyone, and how to understand the impact on society of tools and technologies that haven't even been created yet. To help us understand how Google is wrestling with these questions and more, Jen Gennai, Head of Responsible Innovation at Google, will run through past, present and future learnings and challenges related to the creation and adoption of Google's AI Principles.

Session description
Speaker
Jen GennaiGoogle
Head of Responsible Innovation, Global Affairs
Google
PAW Financial MACHINE LEARNING WEEK KEYNOTE
Lessons from: Google

As principles purporting to guide the ethical development of Artificial Intelligence proliferate, there are questions on what they actually mean in practice. How are they interpreted? How are they applied? How can engineers and product managers be expected to grapple with questions that have puzzled philosophers since the dawn of civilization, like how to create more equitable and fair outcomes for everyone, and how to understand the impact on society of tools and technologies that haven't even been created yet. To help us understand how Google is wrestling with these questions and more, Jen Gennai, Head of Responsible Innovation at Google, will run through past, present and future learnings and challenges related to the creation and adoption of Google's AI Principles.

Session description
Speaker
Jen GennaiGoogle
Head of Responsible Innovation, Global Affairs
Google
PAW Healthcare MACHINE LEARNING WEEK KEYNOTE
Lessons from: Google

As principles purporting to guide the ethical development of Artificial Intelligence proliferate, there are questions on what they actually mean in practice. How are they interpreted? How are they applied? How can engineers and product managers be expected to grapple with questions that have puzzled philosophers since the dawn of civilization, like how to create more equitable and fair outcomes for everyone, and how to understand the impact on society of tools and technologies that haven't even been created yet. To help us understand how Google is wrestling with these questions and more, Jen Gennai, Head of Responsible Innovation at Google, will run through past, present and future learnings and challenges related to the creation and adoption of Google's AI Principles.

Session description
Speaker
Jen GennaiGoogle
Head of Responsible Innovation, Global Affairs
Google
PAW Industry 4.0 MACHINE LEARNING WEEK KEYNOTE
Lessons from: Google

As principles purporting to guide the ethical development of Artificial Intelligence proliferate, there are questions on what they actually mean in practice. How are they interpreted? How are they applied? How can engineers and product managers be expected to grapple with questions that have puzzled philosophers since the dawn of civilization, like how to create more equitable and fair outcomes for everyone, and how to understand the impact on society of tools and technologies that haven't even been created yet. To help us understand how Google is wrestling with these questions and more, Jen Gennai, Head of Responsible Innovation at Google, will run through past, present and future learnings and challenges related to the creation and adoption of Google's AI Principles.

Session description
Speaker
Jen GennaiGoogle
Head of Responsible Innovation, Global Affairs
Google
Deep Learning World MACHINE LEARNING WEEK KEYNOTE
Lessons from: Google

As principles purporting to guide the ethical development of Artificial Intelligence proliferate, there are questions on what they actually mean in practice. How are they interpreted? How are they applied? How can engineers and product managers be expected to grapple with questions that have puzzled philosophers since the dawn of civilization, like how to create more equitable and fair outcomes for everyone, and how to understand the impact on society of tools and technologies that haven't even been created yet. To help us understand how Google is wrestling with these questions and more, Jen Gennai, Head of Responsible Innovation at Google, will run through past, present and future learnings and challenges related to the creation and adoption of Google's AI Principles.

Session description
Speaker
Jen GennaiGoogle
Head of Responsible Innovation, Global Affairs
Google
9:40 am
PAW Business
The Session Description will be available shortly.
Session description
Sponsored by
dotData
PAW Financial
The Session Description will be available shortly.
Session description
Sponsored by
dotData
PAW Healthcare
The Session Description will be available shortly.
Session description
Sponsored by
dotData
PAW Industry 4.0
The Session Description will be available shortly.
Session description
Sponsored by
dotData
Deep Learning World
The Session Description will be available shortly.
Session description
10:00 am
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
10:30 am
PAW Business Track 1: BUSINESS - Operationalization, management and best practices
Track Co-Chair: James Taylor
Digital decisioning
10:30 am - 10:50 am

Digital decisioning operationalizes machine learning and artificial intelligence so your systems act intelligently on your behalf, making precise, consistent, real-time decisions at every touch point. Digital decisioning applies machine learning and artificial intelligence at scale to automate the decisions essential for more profitable, more customer-centric, and more digital business operations. 

In this session, thought leader James Taylor will outline a proven approach to digital decisioning, by which large, established companies gain value from machine learning. He'll cover examples of large, established companies succeeding with digital decisioning to illustrate the key principles of the approach. Whether you are using machine learning to drive operational efficiency, improve customer satisfaction, manage risk, or reduce fraud, digital decisioning will help you succeed.

Session description
Speaker
James TaylorDecision Management Solutions
CEO
Decision Management Solutions
Predictive Analytics World for Business
Track 1: BUSINESS - Operationalization, management and best practices
Track Co-Chair: James Taylor
Project leadership
10:55 am - 11:15 am
Lessons from: Cisco

In a climate where 85% of data science projects fail, moving beyond the hype into the plateau of productivity necessitates understanding what differentiates successful from unsuccessful analytics initiatives. This talk takes an inside-out view of how analytics-driven organizations operate differently and provides insight into how you as a leader can harness their best practices.

Session description
Speaker
Jennifer RedmonCisco
Chief Data Evangelist
Cisco Systems, Inc
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Model explainability/interpretability

As predictive modelers, we love advanced machine learning techniques such as neural networks, deep learning networks, and decision tree ensembles because the accuracy they can achieve can be significantly better than linear methods, such as linear and logistic regression. However, these methods do not offer the advantages of linear methods for model interpretation and diagnostics. Which variables are the most important in the model? How stable are the model parameters? How stable are the model predictions? 

This talk will describe the use of random permutation to uncover and describe model input and model prediction sensitivities. Techniques such as Breiman’s “permutation importance” and the use of bootstrap sampling to uncover sensitivities will be discussed and will be applied to models built from data drawn from customer analytics.

Session description
Speaker
Dean AbbottSmarterHQ
Co-Founder and Chief Data Scientist
SmarterHQ
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Cross-enterprise applications
10:30 am - 10:50 am
Case study: Facebook

In this talk, we will explore production level machine learning application at Facebook scale and the lessons learnt in developing and deploying ML applications across Ranking & Recommendation, Computer Vision, and NLP domains. 

We will learn the challenges across Data, Feature processing, Model training and serving at Facebook scale.  The privacy and security implication and the continious integration / continious deployment consideration for ML applications.

Session description
Speaker
Mohamed FawzyFacebook
Senior Software Engineering Lead - AI Infra
Facebook
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Cross-enterprise applications
10:55 am - 11:15 am
Case study: Walmart Labs and Sam's Club

Machine Learning is emerging as a key enabler in building next generation products. Machine learning accelerates the product lifecycle. In this session, Walmart eCommerce's Director of Product Management Kunal Desai will explore two case studies, one where machine learning helped identify customer problems and the other where it helped scale a product from 1 to 100.

Session description
Speaker
Kunal DesaiWalmart eCommerce
Director of Product Management
Walmart eCommerce
PAW Financial
Insurance applications
10:30 am - 10:50 am
Case study: ESIS

For years, the insurance industry has been using predicative analytics to identify individual claims that have a high potential for severity so adjusters can manage those claims more strategically.  If we embrace a new and innovative severity-based analytic model to assess and assign all claims at the outset, we can more effectively fuse predictive modeling and expertise. This will require us to change our approach to adjuster caseloads.  The result, however, will be a more efficient allocation of claims resources and the ability to reduce the total cost of risk for clients across an entire book of claims. 

Session description
Speaker
Keith HigdonESIS
President
ESIS
Predictive Analytics World for Financial
Risk management
10:55 am - 11:15 am
Case study: Swiss Reinsurance Company

Understanding risk is a core necessity for any insurer and reinsurer. The dynamically shifting risk landscape with new risks emerging and new regulatory requirements coming into place demands flexible solutions to efficiently steer business, price risks and allocate capital. Swiss Re has developed over the last years a broad range of predictive algorithms to understand risks. These new models have generated on the one hands improvements with respect to traditional models as well as they allow to insure risks that previously were thought to be uninsurable. In this session we will deep-dive into two concrete risk prediction models used to better identify risks in motor insurance as well as in travel insurance.

Session description
Speaker
Christian ElsasserSwiss Re
Senior Risk Analytics Manager - P&C Analytics
Swiss Reinsurance Company Ltd
PAW Healthcare
Case Study: Cedars-Sinai Medical Center

Improving hospital-wide patient flow requires an appreciation of the hospital as an interconnected, interdependent system of care. Learn how supervised machine learning was used to create predictive models for length of stay, emergency department (ED) arrival, ED admissions, aggregate discharges, and total bed census to reduce patient wait times, reduce staff overtime, improve patient outcomes, and improve patient and clinician satisfaction.

Session description
Speaker
Michael ThompsonCedars-Sinai Medical Center
Executive Director, Enterprise Data Intelligence
Cedars-Sinai Medical Center
PAW Industry 4.0 KEYNOTE

One of, if not THE, biggest impediments to Industrial firms realizing the efficiencies promised by "Industry 4.0" remains the access to quality, (near) real-time data. Ignoring the Purdue model, industrial firms should utilize cutting-edge cyber security tools to connect critical assets directly with professionals having the skills necessary to deploy advanced analytics solutions, optimizing machines and processes. Terry Miller, from Siemens, will evaluate a case study utilizing this architecture to capture and predict valve "stiction" in a Wastewater treatment plant flow loop.

Session description
Speaker
Terry MillerSiemens
Global Digital Strategy and Business Development
Siemens
Deep Learning World KEYNOTE
Case Study: Standard Cognition

At Standard Cognition we are solving the problem of automated scene understanding for cashierless checkout.  Building and maintaining machine learning systems that can be deployed to hundreds of stores poses many machine learning and engineering challenges.  

While many canonical problems in the deep learning literature have focused on solutions that are comprised of a single network or an ensemble of networks for a fixed dataset, a production system may have multiple, modular models that cascade into each other and are trained and evaluated on moving datasets. Such systems of modular deep neural networks have advantages in sample complexity, development scalability through division of labor, and deployment scalability through reusable and testable intermediate outputs, but come at the cost of managing additional complexity.  

Through ensuring reproducible and shareable data-dependent state, we improve our ability to make continuous progress in arbitrarily complex multi-model systems, especially as Standard Cognition scales in number of developers and amount of data.

Session description
Speaker
Sean HendryxStandard Cognition
Machine Learning Engineer
Standard Cognition
11:15 am
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
11:20 am
PAW Business Track 1 - BUSINESS - Operationalization, management and best practices
Gaining stakeholder buy-in
11:20 am - 11:40 am
Lessons from: FedEx

Lack of trust in artificial intelligence / machine learning is pervasive throughout society. And the greatest areas of distrust are associated with AI’s potential impact on jobs. This lack of trust contributes to the under-utilization of collaborative AI systems and severely reduces their possible benefits. In this talk, Clayton discusses how to develop and launch AI systems to ensure that knowledge workers trust and ultimately use the system’s insights and recommendations.

Session description
Speaker
Clayton ClouseFedEx
Senior Data Scientist
FedEx
Predictive Analytics World for Business
Track 1 - BUSINESS - Operationalization, management and best practices
Pitfalls and best practices
11:45 am - 12:05 pm

Success stories abound that extoll the use of machine learning and analytics in a wide variety of fields and on a wide swath of problems. But there are valuable lessons to be learned from what didn't work, whether a spectacular failure or just bumps in the road. In this talk, we describe real-world examples, some anonymous and most from the speaker's decades of analytical consulting. We will describe pitfalls, misconceptions, and uncertainties commonly encountered by companies in their path towards adoption of analytics that led to failure, lost time, and wasted investment.

Session description
Speaker
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Machine learning automation
Case study: Facebook

Optimizing product features, promotion campaigns, and machine learning model hyperparameters is advantageous because effective configurations can improve outcomes, such as engagement, performance, and quality.  However, it is often challenging to identify superior configurations because the space of possible configurations is vast, and the resources available for searching the space is limited.  This talk introduces Ax, an open source platform for optimizing experiments using multi-armed bandit and Bayesian optimization, including how it has been successfully applied to a variety of product, infrastructure, and ML applications.  By automating the process of identifying effective configurations via adaptive experiments, Ax enables product managers, developers, and analysts to efficiently get the most out of their software.

Also sign up for Clinton Brownley's workshop:  Machine Learning with Python: A Hands-On Introduction

Session description
Speaker
Clinton BrownleyWhatsApp
Data Scientist
WhatsApp
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Analytics in retail
11:20 am - 11:40 am
Case study: Walmart

All retailers want to know their target buyers better. However, understanding the past and present of their interactions simply isn’t enough these days and predictive analytics is the next step to better understanding their customers. 

In this session, topics of discussion will include, yet will not be limited to:

  • How ML can enable price optimization, product placement and assortment selection
  • Using machine learning algorithms effectively for generating suggestions for substitute and complimentary items
  • Using deep learning and reinforcement learning to improve order forecasting
  • Utilizing optimization algorithms to reduce store costs by optimizing replenishment cycle and safety stock
  • Scaling algorithms to generate recommendations for individual stores and to monitor their performance
Session description
Speaker
Hamza FarooqWalmart Labs
Principal Data Scientist
Walmart Labs
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Marketing applications; reinforcement learning
11:45 am - 12:05 pm
Case study: Samsung

We developed a brand new reinforcement learning based approach to address one of the biggest challenges in email marketing - maximize engagement (CTR) and thus conversions. We have developed an agent that intelligently learns from previous campaigns and prescribes target population that better respond to a future campaigns. We refer to this agent as "PE" (Prescriptive Engine). Underneath the hood PE solves Multi-Arm Bandit problem/Exploration-Exploitation dilemma. In this session we will share details about the underpinnings of PE and how PE has been put into action at Samsung.

Session description
Speaker
Venkata PakkalaSamsung
Staff Data Scientist
Samsung
PAW Financial
Long-term risk management
11:20 am - 11:40 am
Case study: Safety National Casualty

The Safety National Casualty Corporation is the leader in Excess Workers' Compensation.   Predictive Analytics is used internally to identify those claims that it may not see for 7 to 10 years from today.  But, given the low volume of these occurrences, the individualistic nature of each and the potential financial ramifications,  finding the right balance in identification and action is not just a numbers game.

Session description
Speakers
Carrie Lu Ph.D.Safety National Casualty Corporation
Senior Data Scientist
Safety National Casualty Corporation
William WIlkinsSafety National Casualty Corporation
Chief Risk and Data Analytics Officer
Safety National Casualty Corporation
Predictive Analytics World for Financial
Real-time architecture (streaming analytics)
11:45 am - 12:05 pm
Case study: ING

Streaming Analytics (or Fast Data processing) is becoming an increasingly popular subject in financial organizations. The reason for this is that customers want to have notifications and advise based on their online behavior and other users' actions. Moreover, fraud detection requires real-time decision making based on transactions data. All these use cases can be covered by a proper architecture for fast data. In this session, I'll discuss the use cases, architecture, and a sample application.

Session description
Speaker
Bas GeerdinkAizonic
CTO
Aizonic
PAW Healthcare
Case Study: Mayo Clinic

Clinical utilization of advanced predictive analytics faces many typically mentioned barriers, specifically: lack of interpretability, lack of uncertainty measures, and inability to handle disparate groups which hinders generalizability. Herein, we provide a framework utilizing artificial neural network analysis to predict changes in patient reported outcomes, which provide solutions to these common issues utilizing local interpretable model-agnostic explanations (LIME), repeated network simulation, and propensity score analysis. In particular, we aim to analyze the association between treatment modality and patient reported adverse events reported assessed by the Patient-Reported Outcomes version of the Common Terminology Criteria for Adverse Events (PRO-CTCAETM).

Session description
Speakers
Todd DeweesMayo Clinic
Associate Professor of Biostatistics, Radiation Oncology
Mayo Clinic
Michael GolafsharMayo Clinic
Statistical Programmer Analyst
Mayo Clinic
PAW Industry 4.0

TEMPA - TExt Mining with Predictive Analytics, for Engineering - An approach that allows users to face any unplanned outage in any engineering asset. The asset could be a gas turbine, an aircraft engine, an MRI machine, a locomotive, or a wind turbine. These assets normally provide both descriptive (text) and measured (numerical) output as data - which, when combined properly, have the potential to provide highly actionable insights. TEMPA enables this. This talk would focus on proven methods to automatically extract events from both textual information and operational data, monetize these insights improving profit, as applied in General Electric.

Session description
Speaker
Rajagopalan ChandrasekharanGE Global Research
Senior Engineer
General Electric
Deep Learning World Track 1: Techniques and Results
Case Study: Facebook

The vast majority of machine learning is supervised learning. Supervised learning can tell us what will happen, but it can't tell us what to do. Let's call that area of machine learning "reasoning", and it compliments supervised learning to power some of the world's most popular websites. Deep reinforcement learning has shown to be incredibly promising reasoning tool.

This talk will cover a variety of approaches to reasoning, including hand-written rules, black box optimization, multi-armed bandits, and deep reinforcement learning. The talk will also introduce ReAgent, an end-to-end open source platform for reasoning and deep RL, and how Facebook is using it for growth campaigns, ad coupons, infrastructure optimization and novel approaches to recommendations ranking.

Session description
Speaker
Jason GauciFacebook
Engineering Manager
Facebook
Deep Learning World Track 2: Large Scale Deployed Deep Learning

For 6sense’s machine learning models, a person’s level and function is an important feature in predicting if a lead will move to an open opportunity and/or closed won. Often, only a job title is available. A human can deduce their associated level and function relatively easily but becomes a large effort at scale. With millions of jobs needing classification on a daily basis, we moved from a rules-based SQL string-matching method to utilizing LSTM neural networks. Our implementation of these deep learning models can now classify a job title’s level and function with greater accuracy, speed, and usability.

Session description
Speakers
Justin Chien
Senior Data Scientist
6sense
Rohit KewalramaniKPIT Technologies
Data Scientist
KPIT Technologies
12:05 pm
Lunch
Sponsored by
dotData
PAW Business 12:20-1:10pm Lunch & Learn
The Session Description will be available shortly.
Session description
Sponsored by
dotData
Lunch
Lunch
Lunch
Lunch
1:30 pm
PAW Business SPECIAL PLENARY SESSION

The three most important analytic innovations I’ve seen in (35 years of) extracting useful information from data are: Ensemble models, Target Shuffling, and Awareness of Cognitive Biases. Ensembles are competing models that combine to (very often) be more accurate than the best of their components. They seem to defy the Occam’s Razor tradeoff between complexity and accuracy, yet have led to a new understanding of simplicity. Target Shuffling is a resampling method that corrects for “p-hacking” or the “vast search effect” where spurious correlations are uncovered by modern methods’ ability to try millions of hypotheses. Target shuffling reveals the true significance of a model, accurately assessing its out-of-sample precision. Lastly, the increased understanding of our Cognitive Biases, and how deeply flawed our reasoning can be, reveals how projects can be doomed unless we seek out — and heed — constructive critique from outside.

Session description
Speaker
John Elder Ph.D.Elder Research
Founder & Chair
Elder Research
PAW Financial KEYNOTE
Lessons from: Manulife

This keynote address will focus on real life “Needle in a haystack” problems and why these problems are becoming much more frequent. Two case studies: defect detection as well as fraud detection models from start to finish and their chances of implementation. We’ll discuss what works and what may be holding you back from a successful implementation. The need for several solution strategies and packaging them in one delivery will also be explored.

Session description
Speaker
Richard LeeManulife
Director of Data Science, US EOIT Advanced Analytics & AI
Manulife
PAW Healthcare KEYNOTE

Physicians should be lining up, reaching over each other to get their hands on the AI that can help them deliver better care, right? This same line was said about the promise of the EHR, and today only 40.3% of physicians agree that their EHRs alerts prevent mistakes (source: KLAS Arch Collaborative, n = 10,938). Why are these technologies not taking hold? Join Taylor Davis, KLAS Research’s VP of Research, as he shares findings from the KLAS Arch Collaborative and the KLAS 2019 AI Study. Learn how we can better develop these technologies with physicians, delivering them for physicians (instead of to physicians).

Session description
Speaker
Taylor DavisKLAS
VP of Research
KLAS
PAW Industry 4.0 SPECIAL PLENARY SESSION

The three most important analytic innovations I’ve seen in (35 years of) extracting useful information from data are: Ensemble models, Target Shuffling, and Awareness of Cognitive Biases. Ensembles are competing models that combine to (very often) be more accurate than the best of their components. They seem to defy the Occam’s Razor tradeoff between complexity and accuracy, yet have led to a new understanding of simplicity. Target Shuffling is a resampling method that corrects for “p-hacking” or the “vast search effect” where spurious correlations are uncovered by modern methods’ ability to try millions of hypotheses. Target shuffling reveals the true significance of a model, accurately assessing its out-of-sample precision. Lastly, the increased understanding of our Cognitive Biases, and how deeply flawed our reasoning can be, reveals how projects can be doomed unless we seek out — and heed — constructive critique from outside.

Session description
Speaker
John Elder Ph.D.Elder Research
Founder & Chair
Elder Research
Deep Learning World Track 1: Techniques and Results
The Session Description will be available shortly.
Session description
Deep Learning World Track 2: Large Scale Deployed Deep Learning
Case Study: Genesys Telecommunication Labs

Genesys PureCloud supports ~100k users making over 60M API calls every day and the volume of data requires an automated system to detect "insider threat" based on user behavior. Because there are few if any examples of this behavior, we developed an anomaly detection system based on deep-learning: in particular, using Transformer networks to learn the probability of a given API call based on a sequence of previous API calls. We compare the detection capability with simpler models (such as Markov chains) and show how anomaly detection can give real-time threat prediction.

Session description
Speaker
Anthony AlfordGenesys
Lead Software Engineer
Genesys
2:15 pm
PAW Business
The Session Description will be available shortly.
Session description
Sponsored by
DataRobot
PAW Financial
The Session Description will be available shortly.
Session description
Sponsored by
Explorium
PAW Healthcare
The Session Description will be available shortly.
Session description
PAW Industry 4.0
The Session Description will be available shortly.
Session description
Sponsored by
DataRobot
Deep Learning World
The Session Description will be available shortly.
Session description
2:35 pm
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
2:40 pm
PAW Business Track 1: BUSINESS - Operationalization, management and best practices
Cross-enterprise management
2:40 pm - 3:00 pm
Lessons from: Google

In this session, Rich will discuss how Google approaches using AI and machine learning within the enterprise. He'll share how Google staffs and structures AI and machine learning teams, specific processes and governance of enterprise projects, and examples of AI and machine learning use-cases. 

In addition to a high-level view, he'll deep dive into a number of these use-cases to understand them and their wider applicabilities.

Session description
Speaker
Richard DuttonGoogle
Head of Machine Learning for Corporate Engineering at Google
Google
Predictive Analytics World for Business
Track 1: BUSINESS - Operationalization, management and best practices
Cross-enterprise management
3:05 pm - 3:25 pm
Lessons from: LinkedIn

In this presentation, we will share with the audience our work at AI at LinkedIn and cover what it takes to launch AI products at scale by way of a few examples, such as building a machine learning platform at scale for ML engineers at LinkedIn, and more.

Session description
Speaker
Priyanka GaribaLinkedIn
Head of Artificial Intelligence Technical Program Management
LinkedIn
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Uplift modeling, marketing analytics
Case study: Sam's Club

Marketing isn't just any more about predicting who's more likely to buy a product, it's about identifying which customers are more likely to be persuaded by advertising. Traditional response models often target shoppers that would have bought a product anyways. Ib contrast, uplift modeling focuses on maximizing incremental sales by only targeting those customers that have a high likelihood of making a purchase if they receive an offer. 

This session will cover how Sam's Club leverages this highly effective machine learning technique, and what it takes to develop a culture of experimentation and build out a contact and response history from numerous tests, which serves as a foundation for the development of uplift models.

Session description
Speaker
Markus DmytrzakSam’s Club
Director, Advanced Analytics and Decision Sciences
Sam's Club
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Product recommendations, analytics in the entertainment industry
2:40 pm - 3:00 pm
Case study: Fadango

Fandango is the ultimate digital network for all things movies serving more than 60 million unique visitors per month across the entire movie life cycle. In this talk we will discuss Fandango360, Fandango's B2B platform that allows studio marketers and partners reach fans of their upcoming movies with targeted interactions across popular social media and advertising platforms. We will highlight some of the technical, machine learning algorithmic and application-centric novelties behind this endeavour and will conclude the talk with some of the performance marketing results, insights and learning stemming from hundreds of theatrical marketing campaigns run on the platform.

Session description
Speaker
Reeto MookherjeeFandango
Vice President, Data, Analytics and Business Intelligence
Fandango
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
ML in AdTech
3:05 pm - 3:25 pm
Case study: 33Across and SOVRN

In the programmatic AdTech space, the trend of header bidding explosion has put the strain on both Supply Side Platforms (SSPs) and Demand Side Platforms (DSPs). In many cases, 95% of bid requests from SSPs do not get a bid response from DSPs and DSPs hate processing so much junk. The result is ever-increasing infrastructure (AWS) costs for both sides of the business.

In this session, attendees will learn how machine learning techniques can be applied to millions of rows of data to predict which bid requests are unlikely to receive a bid response, and how even a minor improvement of 0.4% in average bid response rates can result in incremental revenue of $100,000 or more.

Session description
Speaker
Allen YuLineate
Director of AI
Lineate
PAW Financial
Operationalization
2:40 pm - 3:00 pm
Case study: Donnelley Financial Solutions

In most organizations, the data science teams and the engineering teams build software separately. This can lead to the development of AI solutions that may not fit into the value delivery pipelines built by the engineering teams. Moreover, the feedback loop to continue learning and improving an ML model becomes challenging with this separation of teams. In this talk, you will learn about an approach of building ML and AI solutions that are developed into micro-services, along with micro front-ends, and deployed into dockerized containers for delivery of quick business value to users.

Session description
Speaker
Naveed AsemDonnelley Financial Solutions
Chief Data and Analytics Officer
Donnelley Financial Solutions
Predictive Analytics World for Financial
Transaction analytics, ML for audit support
3:05 pm - 3:25 pm

For financial professionals and their attorneys, reviewing the details of transactions like mergers and acquisitions is important, but time consuming. Such transactions have specific sub-events, such as potential terminations that are associated with punitive charges. To enable supervised machine learning models to extract such granular information, human taggers must annotate sections of text associated with each sub-event. This talk will cover some of the challenges in creating this type of training data, including how to train on very small data sets and optimize the tag quality.

Session description
Speaker
Leslie BarrettBloomberg
Senior Software Engineer
Bloomberg LP
PAW Healthcare
Reinventing Primary Care Medicine

Join Vickie Rice, VP of Innovative Strategies for CareATC, for a look at their Primary Care practice model that is turning today’s sick-care medical system upside down with the aid of an Artificial Intelligence program that not only uses predictive analytics to identify risk in their supported populations but also provides prescriptive analytics that focuses their providers on proactive interventions to prevent adverse events such as emergency room utilization and inpatient hospital admissions.

Session description
Speaker
Vickie RiceCareATC, Inc.
Vice President of Innovative Strategies
CareATC, Inc.
PAW Industry 4.0

Data Science in general and Deep Learning in particular continue to reshape the future of the Energy sector across various segments. From exploration, development and production to downstream and new energies business, measurable value of digitalization has been observed in both efficiencies and savings. Deep Learning is one of the key underlying enablers for creating competitive advantage. This presentation provides an overview of some of use case applications and lessons learned from establishing a platform that progress ideas to embedded business enablers.

Session description
Speaker
Mohamed SidahmedShell Oil Company
Machine Learning and AI Manager
Shell
Deep Learning World Track 1: Techniques and Results
Case Study: Shell

Data Science in general and Deep Learning in particular continue to reshape the future of the Energy sector across various segments. From exploration, development and production to downstream and new energies business, measurable value of digitalization has been observed in both efficiencies and savings. Deep Learning is one of the key underlying enablers for creating competitive advantage. This presentation provides an overview of some of use case applications and lessons learned from establishing a platform that progress ideas to embedded business enablers.

Session description
Speaker
Mohamed SidahmedShell Oil Company
Machine Learning and AI Manager
Shell
Deep Learning World Track 2: Large Scale Deployed Deep Learning
Case Study: eBay

This session will talk about eBay’s NLP use cases at scale, and how eBay built a Core NLP platform of libraries and services leveraging state-of-the-art deep learning techniques for the e-commerce domain.

The NLP platform provides a deep understanding of textual data which has unlocked numerous use-cases across eBay. One particular use case covered will be using named entity recognition of item titles to extract product aspects. We'll discuss our experience with transformer embeddings, an architecture that's proved most promising, and our next steps in scaling up and out including multi-lingual use cases.

Session description
Speaker
Kumaresan ManickavelueBay
Sr. Product Manager, NLP
eBay
3:25 pm
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
3:55 pm
PAW Business Track 1 - BUSINESS - Operationalization, management and best practices
Analytics strategy
3:55 pm - 4:15 pm
Lessons from: Freewheel, A Comcast Company

Data Science provides a company the  opportunity to create tremendous competitive advantages.  Often times, Data Science applications within a company's product suite can differentiate it from the industry at large.  This presentation covers some of the key strategies and concerns that a company must consider when pursuing the development of intellectual property for competitive advantage. Here we look at key considerations such as: what makes Data Science innovations patentable, when to consider patenting versus trade secrets, and how to identify areas where innovation will provide the most advantages for a company.

Session description
Speaker
Bob BressComcast Cable
Vice President of Analytics & Business Intelligence
Freewheel, A Comcast Company
Predictive Analytics World for Business
Track 1 - BUSINESS - Operationalization, management and best practices
Project leadership
4:20 pm - 4:40 pm

Many analytic models never get the data they need to be successful; many analytic models that do are never deployed successfully into operations; and, many deployed models never bring the value they promised to stakeholders.  In this talk, we give a framework for those leading analytic or AI projects or interested in leading these types of projects in the future that improves the odds for overcoming these and related challenges.  We also discuss the results of a survey about some of the common reasons analytic and AI projects fail that underpins the framework.

Session description
Speaker
Robert Grossman
Managing Partner
Analytic Strategy Partners LLC
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Uplift modeling, marketing analytics
Case study: CVS

Usually, a campaign's incremental sales or profit margins are used to evaluate the performance of marketing programs. The incremental sale or margin is :  S/M(target group) - S/M(control group).  Here, we have developed a predictive model for

                                 max[S/M(target group) - S/M(control group)] 

by using personalization data and machine learning methods. The first step is to develop the predictive baseline model at individual  level:  

                               P[S/M(control group)] = P[probability]* P[amount/purchaser]

which is for the estimation of the control group. Similar models are built for the target group. The selection of the target population in the future campaign is based on the maximum of the difference.

Session description
Speaker
John GaoWorkHuman
Senior Manager
WorkHuman
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Cybersecurity applications
3:55 pm - 4:15 pm
Case study: McAfee

The cybersecurity market is now forecast to reach USD 289.8B by 2026 but the proper application of machine learning, deep learning, and AI to handle 500,000 new unique threats per day is imperative to ensure you're not a target.  An appropriate development process examining the risks including Deep Fake (images, videos, and text), Model Hacking (Adversarial Machine Learning attacks) and Explainability of complex algorithms are key to building trust in the final security application.  Learn how to protect yourself against these risks as you develop your algorithms, and what steps you can take to minimize your vulnerability.

Session description
Speaker
Celeste FralickMcAfee
Chief Data Scientist, Senior Principal Engineer
McAfee
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Building data science capacity
4:20 pm - 4:40 pm
Case study: Canada Energy Regulator

To create a foundation of expertise in data science, the National Energy Board of Canada (NEB), now the ‘Canada Energy Regulator,’ held cross–organizational data science workshops aimed at helping teams build capacity in data analytics, experimentation culture and evidence-based decision making. In this talk, industry expert Shingai Manjengwa of Fireside Analytics will cover the approach her firm implemented for the NEB, for both “hands–on” data science training, including computer programming, as well as an on–line version of the training that now has over 500 learners registered and a completion rate of 80%. This case study showcases a novel professional development and training approach to building these capacities. Find out how they did it and how you increase capacity in your organization.

Session description
Speaker
Shingai ManjengwaFireside Analytics
Chief Executive Officer
Fireside Analytics Inc.
PAW Financial
Risk management
3:55 pm - 4:15 pm
Case study: Bloomberg

Using several real-world examples, I will illustrate how we use AI to transform the ERM function from an audit-centric role to a value-add function that proactively identifies and mitigates enterprise-wide risks. 

Audience Takeaways:

  • Data, compute and talent required to successfully transform ERM using AI
  • Scaling learnings across the enterprise
  • Benefits of an ERM-focused AI Center of Excellence for enterprise
Session description
Speaker
Alex SanchezBloomberg
Global Head of Risk Strategy and Analytics
Bloomberg
Predictive Analytics World for Financial
Algorithmic trading
4:20 pm - 4:40 pm
Cse study: Bloomberg

Quantitative finance is a rich field in finance where advanced mathematical and statistical techniques are employed by both sell-side and buy-side institutions. Techniques like time series analysis, stochastic calculus, multivariate statistics, and numerical optimization are often used by "quants” for modeling asset prices, portfolio construction and optimization, and building automated trading strategies.

Chakri Cherukuri demonstrates how to apply machine learning techniques in quantitative finance, covering use cases involving both structured and alternative datasets. The focus of the talk will be on promoting reproducible research (through Jupyter notebooks and interactive plots) and interpretable models.

Session description
Speaker
Chakri CherukuriBloomberg
Senior Quantitative Researcher
Bloomberg
PAW Healthcare
Case Study: Eli Lilly and Company

Non-alcoholic fatty liver disease (NAFLD) is the leading cause of chronic liver disease worldwide and affecting 25% of the global adult population. NAFLD may progress to non-alcoholic steatohepatitis (NASH) and thus predisposes to liver cirrhosis, end stage liver disease and hepatocellular carcinoma (HCC). In the United States, NASH is expected to become the leading cause of liver transplantation by 2020. Thus, the development of blood biomarkers suitable for prognostication, selection of patients for treatment and monitoring is an unmet clinical need. We will demonstrate how machine learning has the ability to model and predict disease progression using protein biomarker data.

Session description
Speaker
Yu ChenEli Lilly & Company
Research Advisor
Eli Lilly & Company
PAW Industry 4.0 KEYNOTE

It is a rare opportunity for us to live in a time in which important new fields as Big Data Analytics (BDA) and the Internet of Things (IoT) are being born, maturing, and working together to advance technological progress. The following presentation will outline new opportunities and challenges for predictive analytics when applied to the field of Industrial IoT. It will also discuss various drivers and inhibitors that need to be considered, as well as successful strategies for offering predictive analytics for IoT.

Session description
Speaker
Andrei KhurshudovCaterpillar
Director, Advanced Analytics
Caterpillar Digital
Deep Learning World Track 1: Techniques and Results
Case study: REI Systems

US is affected by severe natural disasters annually. It is important to estimate the damage quickly in order to respond with adequate measures. Current analytical bottleneck occurs due to manual review of the post-disaster areal imagery. Our goal was to develop an algorithm to detect damaged buildings in satellite images.

We used semantic segmentation techniques to train custom models for buildings detection and further damage assessment. We have split the problem into building localization and roof damage detection. Custom roof damage dataset has been created containing 3,000+ images from hurricane Michael satellite images.

Session description
Speakers
Zulfiqar AhmedREI Systems
REI Systems
Nikolay SorokinREI Systems
Data Scientist
REI Systems
Deep Learning World Track 2: Large Scale Deployed Deep Learning
Case Study: Facebook

Large scale distributed training has become an essential element to scaling the productivity for ML engineers. Today, ML models are getting larger and more complex in terms of compute and memory requirements. The amount of data we train on at Facebook is huge. This talk outlines distributed training platform that is used in large scale ranking models across Facebook. In this talk, we will learn about the distributed training platform to support large scale data and model parallelism. The talk will also touch base on how this platform is used to express large scale models (Ads ranking, news feed ranking, search, etc), the system used to train this model, and production considerations. You will also learn about the distributed training support for PyTorch and how we are offering a flexible training platform for ML engineers to increase their productivity at facebook scale.

Session description
Speaker
Manoj Kumar KrishnanFacebook
Software Engineer and Tech Lead
Facebook
4:40 pm
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
4:45 pm
PAW Business Track 1: BUSINESS - Operationalization, management and best practices
Management
4:45 pm - 5:05 pm
Lessons from: Xerox PARC

Machine learning and product management are two of the hottest things in tech right now, but putting them together requires reflection on the specific skills, techniques, attitudes and responsibilities for PMs when it comes to ML-driven products. Machine learning is not 'technology as usual' and so product managers need to adapt by a) understanding how the technology works, b) learning how to communicate an ML-centric value proposition to diverse stakeholders, c) adjusting how the MVP is defined and d) not becoming so enamored with the ML that the non-ML stuff is forgotten.

Session description
Speaker
Mark CramerPARC, a Xerox Company
Applied AI Product Management
Xerox at PARC
Predictive Analytics World for Business
Track 1: BUSINESS - Operationalization, management and best practices
Analytics culture and leadership
5:10 pm - 5:30 pm
Lessons from: AppFolio

You may have heard the quote, "culture eats strategy for breakfast"; even the best strategies can fall flat without the right energy in execution. 

In this session, you'll hear about how AppFolio's Analytics & Research Community has inspired expanded leadership engagement, deeper cross-functional collaboration, and new ways of thinking across the business. Join us for this session if you'd like to learn more about how to build and nurture a fun and impactful Analytics culture, and avoid the sentiment of "just another meeting".

Session description
Speaker
Michael GaltressAppfolio
Director, Business Analytics & Insights
Appfolio
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Uplift modeling, marketing analytics
Lessons from: Fidelity

Randomized experiments allow us to determine the overall treatment effect of a program (e.g. marketing, medical, social, education, political, economic). Uplift modeling takes a further step to identify individuals who are truly positively influenced by a treatment or intervention through machine learning and predictive modeling by uncovering heterogeneous treatment effects in available data. This technique enables us to identify the “persuadables” and thus optimize target selection in order to maximize treatment impact. This important subfield of data science or business analytics has gained tremendous attention in recent years in application areas such as personalized marketing, personalized medicine, political election, and healthcare programs with plenty of publications and presentations from both industry practitioners and academics across the world.

However, business and medical applications often involve more than one treatment. Additionally, there are often budget and quantity constraints involved. This talk will review current uplift modeling methodologies, extend predictive modeling to multiple treatment situations, bridge the gap between predictive analytics and prescriptive analytics by introducing the mathematical problem for treatment optimization, and propose various solutions to both deterministic and stochastic optimization problems. Examples from the retail industry will be used as an illustration. While the talk is geared towards marketing type applications (“personalized marketing”), the same methodologies can be readily applied in other fields such as insurance, medicine, education, political, and social programs.

Session description
Speaker
Victor LoFidelity Investments
AI and Data Science Center of Excellence Leader, Workplace Investing
Fidelity Investments
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Customer feedback, text analytics
Case study: Google

Companies are frequently faced with large amounts of unstructured text data, like forum comments or product reviews. Important trends can emerge in these datasets, but it can be time-consuming to read through comments, and keyword matching frequently misses critical nuances. We'll discuss how we've approached this problem at Google using Natural Language Processing, with examples of the approach applied to open datasets. We'll explore how this fits into the ML project lifecycle, with examples of common pitfalls. Finally, we'll highlight how to use this technology as part of a "human in the loop" approach to supercharge your existing team members.

Session description
Speaker
Peter GrabowskiGoogle
Software Engineering Manager
Google
PAW Financial
Algorithmic trading
Case study: Goldman Sachs

One of the main components of optimally scheduling portfolio trading is the estimation of the intraday and multi-day propagation of risk and market impact. In this talk, we focus on how machine learning techniques like LSTMs, CNNs, random forests and adaptive splines can improve these estimations for better intraday and multi-day trade scheduling. We also provide examples of how these can be used both in pre-trade scheduling, as well as in real-time optimisation.

Session description
Speakers
Andreas PetridesGoldman Sachs
Quantitative Researcher
Goldman Sachs
Michael SteliarosGoldman Sachs
Managing Director
Goldman Sachs
PAW Healthcare
Case Study: Blood Supply Management and Forecasting

Blood, platelets and other transferable fluids are critical for patient health –particularly during trauma treatment, surgery and chemotherapy. Every day OneBlood collects, processes and delivers thousands of units of blood and blood products; keeping hospitals throughout the Southeastern US ready to provide life-saving healthcare. OneBlood is using predictive modeling to better understand and to shape donor behavior. Additionally, by forecasting hospital blood product needs, OneBlood is able to anticipate demand and modify donor recruitment and the processing of blood products. This ensures that hospitals have the right blood products in the right amounts at the right time.

Session description
Speakers
Kelley CountsOneBlood
Data Scientist
OneBlood
Karl RexerRexer Analytics
President
Rexer Analytics
PAW Industry 4.0 KEYNOTE
The Keynote Description will be available shortly.
Session description
Speaker
Steven RamirezBeyond the Arc
CEO
Beyond the Arc
Deep Learning World Track 1: Techniques and Results
Case study: DeepScale (a Tesla company)

Generative approaches enable creating numerous scenarios coherent with the reality, as long as the representations are good approximations of the real world. In this talk, I will discuss my work at DeepScale, Facebook, and Purdue in extracting such generative representations from 2D and 3D data for mapping, modeling, and reconstruction of spatial data and urban models; combining computer vision, machine learning, and computational geometry for shape understanding. In the second part of the talk, I will introduce FakeCatcher, a unique system that detects deep fake videos in the wild, with high accuracy.

Session description
Speaker
Ilke DemirDeepScale (a Tesla company)
Senior Research Scientist
DeepScale (a Tesla company)
Deep Learning World Track 2: Large Scale Deployed Deep Learning
Case Study: Nauto

Road traffic crashes have reached epidemic proportions with 1.35 million deaths and over 50 million people injured in 2018. It’s no surprise that, according to internal company data, 70 percent of severe collisions involve a distracted driver. That means, in the midst of developing driverless cars for the distant future, we must prioritize keeping drivers and pedestrians safe today. The first step: reduce distracted driving and re-train drivers to focus on the road.

To make roads safer, it’s imperative to have technology that is proven to help fleets and commercial drivers across the globe. Nauto, the only company with real-time AI-powered Driver Behavior Learning Platform that helps predict and prevent high-risk driving events, has created technology to improve and change driver behavior and reduce distracted driving. Nauto’s AI analyzes billions of data points from millions of miles driven to provide accurate insights to improve driver safety.  
  
In this session, Shweta Shrivastava and Piyush Chandra will dive into how automakers and fleets can utilize the power of AI on the edge to better assess risky driver behavior and provide real-time solutions for drivers while creating safer roads. They will also explore the best practices organizations can take when building and training AI models for driver safety initiatives. 

Session description
Speakers
Piyush ChandraNauto
AI Product Management
Nauto
Shweta ShrivastavaNauto
Chief Product Officer
Nauto
5:30 pm
Networking Reception
Sponsored by
DataRobot
Networking Reception
Networking Reception
Networking Reception
Networking Reception
7:00 pm
End of first Conference Day
End of first Conference Day
End of first Conference Day
End of first Conference Day
End of first Conference Day
Day 2 - Wednesday, June 3rd, 2020

8:00 am
Registration
Networking Breakfast
Registration & Networking Breakfast
Registration & Networking Breakfast
Registration & Networking Breakfast
Registration & Networking Breakfast
8:45 am
PAW Business KEYNOTE
Lessons from: GM

Drawing from his experience as the chief data and analytics officer at three different companies, A. Charles Thomas – now chief data and analytics officer at General Motors – will share insights and lessons learned from both sides of the unique, two-pronged role he plays at GM.

First, Charles' team leverages analytics to enhance GM's traditional businesses, such as selling vehicles, OnStar, Warranty, SiriusXM, and others. The team generates insights to drive billion-dollar improvements in functions such as manufacturing, HR, Marketing, and Digital.

Second, Charles' team also drives revenue from their unique access to tremendous quantities of vehicle data. This includes direct licensing of connected vehicle data (e.g. GPS data to traffic and parking apps, media, retail, and insurance companies), as well as using these data to create new businesses in insurance, fleet management, and others.

In this keynote address to both the PAW Business and PAW Industry 4.0 audiences, Charles will share his unique insider's vantage.

Session description
Speaker
A Charles ThomasGeneral Motors - GM
Chief Data & Analytics Officer
General Motors
PAW Financial
Mei Najim
CSPA, Founder and Lead Data Scientist
Advanced Analytics Consulting Services, LLC
PAW Healthcare
Jeff DealElder Research
Chief Operating Officer
Elder Research
PAW Industry 4.0 KEYNOTE
Lessons from: GM

Drawing from his experience as the chief data and analytics officer at three different companies, A. Charles Thomas – now chief data and analytics officer at General Motors – will share insights and lessons learned from both sides of the unique, two-pronged role he plays at GM.

First, Charles' team leverages analytics to enhance GM's traditional businesses, such as selling vehicles, OnStar, Warranty, SiriusXM, and others. The team generates insights to drive billion-dollar improvements in functions such as manufacturing, HR, Marketing, and Digital.

Second, Charles' team also drives revenue from their unique access to tremendous quantities of vehicle data. This includes direct licensing of connected vehicle data (e.g. GPS data to traffic and parking apps, media, retail, and insurance companies), as well as using these data to create new businesses in insurance, fleet management, and others.

In this keynote address to both the PAW Business and PAW Industry 4.0 audiences, Charles will share his unique insider's vantage.

Session description
Speaker
A Charles ThomasGeneral Motors - GM
Chief Data & Analytics Officer
General Motors
8:55 am
 
PAW Financial KEYNOTE
Lessons from: Fidelity

With data scientists coming with all kinds of backgrounds and experience, how do you know which type you really need to meet your business needs? How many types of data scientist are out there? And where can you find them? What kinds of analytics can they provide for the financial services industry? Drawing from over 25 years of experience in the field with over two decades of management, Victor Lo will introduce a framework for the classification of data scientists and propose a mapping scheme between these talents and various types of projects.

Session description
Speaker
Victor LoFidelity Investments
AI and Data Science Center of Excellence Leader, Workplace Investing
Fidelity Investments
PAW Healthcare KEYNOTE
The Session Description will be available shortly.
Session description
Speaker
John Elder Ph.D.Elder Research
Founder & Chair
Elder Research
 
Deep Learning World KEYNOTE
Case Study: Verizon

Wireless Networks are more complex than ever before, and deep learning is an innovative solution for better network operation and management. In this talk we present a case study where we have explored how deep leaning can be used to audit networks to enable advanced networks quality improvement. Key challenges of deep learning when applied to networks will be discussed as well.

Session description
Speakers
Bryan Larish Ph.D.Verizon
Director of Technology
Verizon
Said SoulhiVerizon
Distinguished Member of the Technical Staff
Verizon
9:30 am
PAW Business

Rexer Analytics has been surveying analytic professionals for over a decade. In 2020, over a thousand people from around the world participated in the 9th Data Scientist Survey. In this PAW session, Karl Rexer will present highlights of recent survey results and discuss trends from the past decade. 

Highlights will include:
  1. Trends in algorithm usage, software adoption, and job satisfaction
  2. Key challenges reported by today’s analytic professionals 
Session description
Speaker
Karl RexerRexer Analytics
President
Rexer Analytics
 
 
PAW Industry 4.0
The Session Description will be available shortly.
Session description
Speaker
Karl RexerRexer Analytics
President
Rexer Analytics
Deep Learning World
The Session Description will be available shortly.
Session description
9:40 am
PAW Business
The Session Description will be available shortly.
Session description
Sponsored by
Prevedere
PAW Financial
The Session Description will be available shortly.
Session description
Sponsored by
OpenText
PAW Healthcare
The Session Description will be available shortly.
Session description
Sponsored by
DataRobot
PAW Industry 4.0
The Session Description will be available shortly.
Session description
Sponsored by
Prevedere
Deep Learning World
The Session Description will be available shortly.
Session description
10:00 am
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
10:05 am
PAW Business Track 1 - BUSINESS - Operationalization, management and best practices
Track Co-Chair: James Taylor
10:05 am - 10:25 am

The enormous effort devoted toward applying machine learning to mimic human decision-making may be misplaced and even counterproductive for many organizations.  For knowledge work, in particular, we should not strive for systems to replace humans, since we run the risk of reifying the cognitive and organizational biases that already exist.  Instead, we should harness the power of computers to perform tasks that human experts are not very good at accomplishing (such as situational awareness), leaving more time in the workday for human experts to do what they are good at (thinking creatively and identifying causal relationships).  And by building joint human-machine platforms, we can efficiently share knowledge across an organization and prioritize what additional information to collect.  This approach can also ease the transition from today’s workplace to a future one, by starting with expertise-driven causal explanations and by requiring advanced analytic methods to be understandable. 

In addition to describing a future workflow in which we leverage the best of human and machine intelligence, this presentation also points out the challenges in moving to this future.  Specifically, the presenter will discuss key technical and cultural gaps that will need to be overcome if we are to get greater value out of the data we possess and collect and to enable data-driven decision-making at scale.  These gaps represent priority areas for research funding, which business leaders should support.

Session description
Speaker
Michael SimonCIA
Chief of Analytics
CIA
Predictive Analytics World for Business
Track 1 - BUSINESS - Operationalization, management and best practices
Track Co-Chair: James Taylor
Presenting modeling results
10:30 am - 10:50 am
Lessons from: ConstantContact

Data Scientists can serve as thought partners and data translators to the rest of the business.  In this talk, we'll cover 4 case studies/models I've built throughout my career, and how this seemingly complex material can be clearly communicated.  Effective communication and demystifying these “black boxes” can lead to data scientists & stakeholders building strong relationships based on trust and understanding.

Session description
Speaker
Kristen KehrerData Moves Me
Founder
Data Moves Me
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Model explainability
Case study: Paychex

The use of AI in decision making processes brings efficiency and data-driven results, but also risks.  Machine learning creates models which make predictions based upon patterns learned from past data.  The reasoning behind these decisions is not available to the users of the models, or recipients dealing with the consequences of the decisions. E.g., a sales person doesn't know why a business is a good lead, and credit doesn't know why credit is denied.  This is a case study on adding local explanations to machine learning algorithms, so that users will have greater confidence and insight into machine-driven decisions.

Session description
Speaker
Satish PrabhuPaychex
Data Scientist
Paychex
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
ML for social good
10:05 am - 10:25 am

Predictive analytics has been contributing to address some of the world’s most challenging social problems. Predictions have been successfully driving decisions in many social domains such as crisis response and disease outbreak, economic empowerment and financial inclusion, health and hunger, student education and teacher productivity, security and justice, climate change and adaptation, and many others. 

In this talk, Prof. Bari of New York University and his team will highlight the societal benefits of predictive analytics’ algorithms that can create both business opportunities and social impacts to help both developed and developing economies.  The talk will answer questions such as: Can predictive analytics fight loneliness? can algorithms detect malnutrition? how do recommendation systems help refugees integrate? what are the capabilities of predictive analytics that can address climate change?  how can image recognition detect skin cancer through smart phone images? how can deep learning be applied detect road outages from satellite images after natural disasters? how can predictive analytics be leveraged to maximize student achievement? How can natural language processing be used to detect student distress before the school notices?... 

The talk will also address the ethics, risks, and limiting factors, and how to mitigate them to realize a social impact. Prof. Bari was formerly with the World Bank Group and has been holding the role of AI advisor for a leading international organization. Julian Smith is a master’s candidate and researchers in computer science at the courant institute of mathematical science of New York University. His research focuses on using predictive analytics to address climate change. 

Session description
Speaker
Anasse Bari Ph.D.New York University
Clinical Assistant Professor of Computer Science
New York University
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Churn modeling
10:30 am - 10:50 am
Case study: Philips

Data science and predictive analytics play a key role in churn management by empowering companies to identify at-risk subscribers, as well as determining the incentive or intervention with the highest likelihood of leading to customer retention. 

In this talk, I will present the use case of Philips Lifeline in managing subscribers of our medical alert service. We identified at-risk cohorts by predicting their likelihood of churn and applied A-B testing of a cost-efficient intervention. Using predictive analytics to leverage the efficient use of our intervention, we reduced the churn rate by 50% in subscribers with a high predicted risk of churning.

Session description
Speaker
Enrique Gil Ph.D.Philips
Scientist
Philips
PAW Financial
Collections; advanced methods
10:05 am - 10:25 am
Case study: Wells Fargo

The detailed description for this session is forthcoming and will be updated here as quickly as possible.

Session description
Speaker
Connor Jennings Ph.D.Wells Fargo
Senior Data Scientist, AI Model Development Center of Excellence
Wells Fargo
Predictive Analytics World for Financial
Enterprise deployment
10:30 am - 10:50 am

Financial services, like many other consumer products/services, is impacted by the engaging experiences companies like Amazon routinely offer, the ease and control they provide to the consumer to conduct business. In the new age of information intelligence, financial services companies need to respond to consumer total financial needs and life events, and tailor advise and services to the life stages more rapidly. In this session, Thrivent Chief Data Officer Sravan Kasarla will explore the components of the intelligent enterprise and the responsive architecture that financial services needs.

Session description
Speaker
Sravan KasarlaThrivent
Chief Data Officer
Thrivent
PAW Healthcare
Case Study: NorthShore University Health System

In-hospital and out-of-hospital mortality and readmission prediction models have been extensively covered in literature intended for scientists and practitioners. Adaptive development that feeds real-time performance data back into model calibration has received much less attention. This presentation shows how operational decisions influence the structure of the developed framework and how models are affected by implementation decisions. Aligning the operational and predictive analytics functions helps create a unified scalable multi-purpose prescriptive analytics framework within the organization. The data science function can help solve the operational challenges arising from such implementation by using additional analysis obtained through continuous monitoring of live data.

Session description
Speaker
Daniel Chertok PhDNorthShore University HealthSystem
Sr. Data Scientist
NorthShore University HealthSystem
PAW Industry 4.0

Advances in technology and an abundance of data have made machine learning a key component in the fight against evolving fraud. Find the best solution suited for a business’ specific needs requires investigating the types of machine learning models in use, the datasets that trained them, the combination of data being leveraged by the models and their approach to obtaining truth data. 

In this talk, the key concepts and approaches to machine learning, including supervised and unsupervised learning techniques and their applications in fraud domain will be explained. Also, real examples of Paypal fraud prevention tool will be provided.

Session description
Speaker
Samira GolsefidPayPal
Principal Data Scientist
PayPal Inc.
Deep Learning World Techniques and Results
Case Study: Facebook

The talk covers use cases, special challenges and solutions for building Interpretable and Secure AI systems using Pytorch. 

You will learn about:

  • Tools for building Interpretable models
  • How to build secure, privacy preserving AI models with Pytorch?
  • Use cases and insights from the field
Session description
Speaker
Geeta ChauhanFacebook
AI Partnerships
Facebook
10:50 am
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
Exhibits & Morning Coffee Break
11:20 am
PAW Business Track 1: BUSINESS - Operationalization, management and best practices
Algorithmic fairness; ethics
11:20 am - 11:40 am

AI is the new electricity. It is fundamentally and radically changing the fabric of our world.  But like any new technology, it has a dark side: machine bias. If unchecked, machine bias leads to biased products and services which may discriminate against some of your customers, citizens, or employees based on their race, gender, age, etc.  Bias is also bad for organizations: it can lead to missed opportunities, lost consumer confidence, reputational risk, etc. Machine bias, therefore, is organizational risk. This session will help you learn about machine biases: how they emerge, why they are dangerous, and how mitigate them.

Session description
Speaker
Natalia ModjeskaInfo-Tech Research Group
Director, Research, DnA (Data & Analytics)
Info-Tech Research Group
Predictive Analytics World for Business
Track 1: BUSINESS - Operationalization, management and best practices
Algorithmic fairness; ethics
11:45 am - 12:05 pm
Case study: Canada Post

Each day, machine learning and AI (ML/AI) models make decisions that affect the lives of millions of people. As these models become more integrated with everyday decision making, organizations need to be increasingly vigilant of the risk created by potentially discriminatory algorithms.

As these algorithms can expose an organization to significant liability, Senior Management and Boards of Directors require assurance that the reputational, financial, and legal risks of implementing a biased ML/AI model are being sufficiently mitigated.

This session will discuss the concept of model fairness and the bias avoidance activities that data scientists must be able to demonstrate to auditors and regulatory bodies. 

Session description
Speaker
Allan SammyCanada Post
Director, Data Science and Audit Analytics
Canada Post
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Modeling methods

While decision trees play a central role in contemporary data science applications, they are almost always used in large ensembles combining hundreds or even thousands of trees. The gradient boosting machine (which leverages hundreds to thousands of small trees) is perhaps the all-time most popular learning machine and made its recent reputation displaying superior performance across a number of Kaggle competitions; Random Forests (which leverages hundreds of large trees) is well known for its feature selection prowess especially in the context of huge numbers of potential predictors. Unfortunately, the excitement generated by the power of these modern learning machines has induced the field of data science to neglect the value and dramatic effectiveness of their direct predecessor, the single decision tree. In this presentation, we step back in time to review what made the single decision tree such a revolutionary analytical tool and we present a number of applications in which the single decision tree is more effective and more appropriate for the problem at hand than subsequent multi-tree methods. Examples are drawn from e-commerce consumer behavior, consumer insurance billing, detecting undesirable differences between two or populations, and the interpretation of complex models.

Session description
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Churn modeling
11:20 am - 12:05 pm

Over 160 Billion digital breadcrumbs teach us about people's behavior online and offline every day. Harnessing these behavioral signals, we can model and predict behavior and changing states of need and consumption. In this case study, we predict consumers whose subscriptions are up for renewal and are highly likely to churn (cancel their subscription). Can we correctly identify them based on past digital behavioral patterns? Can we learn anything about them in order to understand their motivation for this behavioral change, and possibly change their minds? This fascinating journey through online behavioral data and its uses will answer these questions.

Session description
Speaker
Gilad BarashDstillery
VP of Analytics
Dstillery
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Churn modeling
11:45 am - 12:05 pm
Case study: Wix

Wix is a freemium website builder with over 4 million active paid subscriptions. To retain customers, we built a model which predicts how likely each user is to churn. The model is live, and helping us save users. In this talk, Wix's Gil Reich will share this journey and their top lessons, including the how and why of establishing an end-to-end model, treatment, and feedback.

Session description
Speaker
Gil ReichWix
Data Developer
Wix
PAW Financial
The cyborg effect
11:20 am - 11:40 am

We continue to hear about machine learning and AI and its disruption within our economy. Data science is no exception as various opinions would suggest the demise of the data science role within a more machine-driven world. In this session, we explore how the need for data science and human intervention has historically always been critical for success in financial services. Yet in a more automated and algorithmic business environment, the need for this human aspect of data science is even more paramount. Case studies and examples will highlight how the human and the machine work together in optimizing the prediction of customer behaviour within financial services.

Session description
Speaker
Richard Boire
President
Boire Analytics
Predictive Analytics World for Financial
Financial applications; transactional data
11:45 am - 12:05 pm
Case study: Visa

The US has one of the highest penetration of card payments. As the usage of card transactions increases, so does our ability to extract macroeconomic as well as consumer insights. A single card transaction, be it a face to face or an online transaction, comes with tremendous amount of metadata around location, time, device and merchants. Merchant data in particular gives direct insight into the changing patterns in consumer behavior and economic head/tail winds. 

This talk will dissect how the predictive power of transaction data can help with use cases in marketing relevancy, reducing fraud, and business planning for financial institutions, merchants and even supporting growth of smart cities.

Session description
Speaker
Abhishek Joshi ‘AJ’Visa
Senior Director
Visa Consulting & Analytics
PAW Healthcare
Cancer Prediction

Many diseases and cancers produce cell metabolites that accumulate in body tissues and fluids beyond normal ranges. These metabolites, which include various volatile organic compounds (VOCs), can be considered biomarkers for disease. These volatiles can be analyzed in blood plasma, and some studies have shown particular VOCs to correlate with the presence of various cancers and diseases.

VOCs dissolved in plasma samples of a group of normal people and cancer patients were analyzed for constituency with a gas chromatograph-mass spectrometer (GCMS). The GCMS output data were modeled with machine learning technology. Analysis outputs were preprocessed with a Python script to identify the peaks of interest. Output data were normalized to account for systematic error in the GCMS operation, and input to a KNIME workflow for prototype modeling. A model was trained on ion count peak data from an equal number of lung and pancreatic patients, plus an equal number of normal patients. Final data preparation logic was completed and the model was trained in the KNIME Platform. The workflow was converted to Python and used to predict cancer presence in the plasma samples through a Random Forest algorithm found in the scikit-learn (sklearn) library. The model predicted the correct cancer status of a plasma sample 93% of the time.

This case study confirms many reports in the literature that VOCs can be correlated with cancer presence. These correlations may one day be considered as basis of a diagnosis, but for now they could be used as the basis for ordering further tests and biopsies to make a diagnosis.

A disease detection system is being developed by Volatile Analysis Corporation as a commercial application for VOC’s in a machine learning environment.

Session description
Speaker
Bob NisbetUniversity of California, Irvine Extension
Instructor
University of California, Irvine
PAW Industry 4.0

Advances in additive manufacturing (AM) has allowed metal components to be fabricated quicker, and more cost-effectively than traditional metallurgical processes. For laser powder bed fusion (LPBF) AM, the area beneath the laser turns gaseous (vapor depression) while the area immediately surrounding turns to a liquid (melt pool). Once solidified they form the material microstructure, which determines the performance, lifespan, and physical features of the build. With in-situ data collected by ultrafast x-ray imaging, machine learning can be used to predict these geometries. Additionally, recommendations can be made for the underlying process parameters to determine optimal settings for future build characteristics.

Session description
Speaker
Andy RamlatchanNASA
Senior Computer Scientist
NASA Langley Research Center
Deep Learning World Techniques and Results
Case Study: The Vanguard Group

Marketing leads are exposed numerous channels, and it creates complex cross-channel relationship that makes effectiveness of the campaign difficult to comprehend and execute. Are there path-sequences that are better at driving leads than others? Build Bayesian based RNN model and Conduct Path Analysis for marketing campaigns. While RNN provides sequence information , the Bayesian approach makes the approach robust in the presence of noise and uncertainties. The presentation will go on to show how can we visualize the latent space and perform ‘Next best Action’ on the potential leads, thereby maximizing the impact of channel treatments towards any desired outcome.

Session description
Speaker
Vishal HawaThe Vanguard Group
Principal Scientist
The Vanguard Group
12:05 pm
Lunch
Lunch
Lunch
Lunch
Lunch
1:15 pm
PAW Business KEYNOTE
Lessons from: Kennesaw State University

How many .edu addresses are in your inbox right now? As organizations pursue digital transformation strategies, challenges related to finding and retaining analytical talent, objectively assessing the relevance of new, and emerging technology and engaging in deep and meaningful innovation with eventual payback are common to all sectors of the economy. Deep, collaborative partnerships with universities can help mitigate many of these challenges. This is all the more true because data science itself has given rise to a new "entrepreneurial university" paradigm. Dr. Priestley is an academic Associate Dean, who worked for organizations like Accenture and VISA EU, and now manages corporate partnerships with the likes of Blue Cross Blue Shield, Emerson, Equifax, and GE, as well as fire departments and law enforcement. She will discuss the ways that organizations should be thinking about working with universities, but typically don't — including research, innovation, "externships," training options, recruitment, and other strategic relationships. After this session, you will never look at universities the same way again.

Session description
Speaker
Jennifer Lewis PriestleyKennesaw State University
Professor of Applied Statistics and Data Science
Kennesaw State University
PAW Financial
Client transaction optimization
Case study: Charles Schwab

Our clients' interactions generate, on average, nearly ~3 billion rows of data every month. In order to measure and analyze client behavior related to completing servicing needs, we need to construct a client journey across channels for the transaction.  Client journeys map the universe of interactions from all channels to specific servicing needs  For some channels, this is relatively simple, but online behavior is high volume, messy and ever-changing.  

Leaning on the related concepts underlying pointwise mutual information and TF-IDF, we developed a simple machine learning approach to differentiate between online "noise" and online behavior related to a client's intent to complete a transaction. We will discuss how the approach works, and how it allows us to create consistent measurement of the online experience that is automatic, scalable, and detects intended or unintended shifts in the online experience.

Session description
Speaker
Jodi BlombergCharles Schwab
Managing Director, Enterprise Analytics
Charles Schwab
PAW Healthcare
The Session Description will be available shortly.
Session description
PAW Industry 4.0

Manufacturing has long embraced predictive analytics for process control, but has been slow to adopt active process control in which a black box makes end-to-end decisions for entire process lines. We explore several reasons for this development and compare predict analytics to modern AI based decision making systems, through reinforcement deep learning models. We show that the two are not mutually exclusive and combined can offer a method to overcome the intrinsic limitations of native AI for effective deployment and usage.

Session description
Speaker
Vadim Pinskiy PhDNanotronics
VP of R&D
Nanotronics
Deep Learning World Techniques and Results
The Session Description will be available shortly.
Session description
2:00 pm
PAW Business
The Session Description will be available shortly.
Session description
PAW Financial
The Session Description will be available shortly.
Session description
Sponsored by
Prevedere
PAW Healthcare
The Session Description will be available shortly.
Session description
Sponsored by
Geneia
PAW Industry 4.0
The Session Description will be available shortly.
Session description
Deep Learning World
The Session Description will be available shortly.
Session description
2:10 pm
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
 
2:15 pm
PAW Business

No one wants to go to jail. Making decisions based on machine learning models offers new and exciting ways to be convicted -- in court and in the court of public opinion. Models that encode bias and automate discrimination are illegal or at least unethical. Demonstrating the compliance of a model is a hurdle that regulated industries must cross for every model. Even models that seem fine to you and your regulator might sound awful when described in the media. Ethics and compliance are as important to your success as data quality, MLOps, and operationalization. This panel will discuss ethics, bias, regulatory compliance, explainability, and much more to help keep you and your models out of jail.

Session description
Moderator
James TaylorDecision Management Solutions
CEO
Decision Management Solutions
PAW Financial

This expert panel session aims to shed some insight about Machine Learning and Data Science Career Development in Financial Services. Questions will be fielded from the audience, and could include:

- What are the required skills and career advancement paths of this career?
- How does one gain support from upper management on data science capability development?
- How does one build a high-performing Data Science/Analytics team?
- How do you predict this career path will change in the next 5 to 10 years?

Session description
Moderator
Mei Najim
CSPA, Founder and Lead Data Scientist
Advanced Analytics Consulting Services, LLC
PAW Healthcare
Case Study: West African Ebola Outbreak

This talk overviews Quantopo's efforts to understand the anatomy of an Ebola outbreak and predict how an outbreak will change under different responses. This work extends previous work on the 2014 West African Ebola outbreak and operational support in Mali. Results presented in this talk were used to support disaster response ground operations in the Democratic Republic of the Congo and position workers in areas likely to be hit the hardest in the weeks after the analysis. Regrettably, operational support was stymied by violence against aid workers and lack of international funding for a swift response.

Session description
Speaker
Colleen Farrelly
Co-Founder & Chief Scientist
Quantopo LLC
PAW Industry 4.0 KEYNOTE

Organizations are routinely faced with the challenge of how to analyze their IoT data. This talk will focus on companies who collect data from their factory operations and are interested in predicting mechanical failures. The audience will get an overview of the entire process starting with how to formulate their business problem, perform feature engineering and build a predictive maintenance model using Python using both tradition/Deep learning techniques.

Session description
Speaker
Jaya MathewMicrosoft
Senior Data Scientist
Microsoft
Deep Learning World Techniques and Results
Case Study: eBay Corporation

A major drawback of employing DNNs in practical settings is that with millions of parameters to be trained they require access to a massive amount of data. We use a state-of-the-art technique called Cross-language Transfer Leaning to alleviate the cold-start problem in NLP DL models for predicting best shipping in emerging markets. Although the language, the prediction tasks and the network architectures are quite different across markets, we exhibit how we can utilize the learned features in one network to significantly improve the accuracy score in the target network/market.

Session description
Speaker
Navid ImanieBay
Applied Researcher
eBay
3:00 pm
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
Exhibits & Afternoon Break
3:30 pm
PAW Business Track 1 - BUSINESS - Operationalization, management and best practices
Industry/University Partnerships
3:30 pm - 3:50 pm
Lessons from: Hanesbrand

As organizations transform into data and analytics centric enterprises, the talent pool is barraged with demands for talent to build innovative, agile data solutions. Strategic, intentional partnerships with universities can help you develop and acquire graduates with the skills to implement not only state-of-the-art data science but also compelling narratives from data, collaboration, and creativity. Join us to learn how HanesBrands' partnership with Elon University has yielded a pipeline of premier talent through research, national Champion® analytical challenges, on-campus internships, and customized sales online learning modules.

Session description
Speakers
Haya AjjanElon University
Associate Professor of MIS, Director of the Center for Organizational Analytics,
Elon University
Ben Martin Ph.D.Hanes
Chief Data Analytics Officer
Hanesbrands Inc
Predictive Analytics World for Business
Track 1 - BUSINESS - Operationalization, management and best practices
Team building
3:55 pm - 4:15 pm
Lessons from: MINDBODY, Inc

Want to take your analytics team to the next level? Do you start with getting the right talent, tools, or finally build that EDW you've been dreaming about? Learn how MINDBODY's Data Science department scaled up from a small collection of SQL reporting analysts to a successful centralized team of data analysts, engineers, and scientists that produce high-quality, and heavily adopted, analytical models for all areas of our global SaaS company.

Session description
Speaker
Charlie LewisMINDBODY
Senior Manager, Business Intelligence
MINDBODY, Inc
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Data engineering
Case study: Google

Solving a data science problem is an iterative exercise. It requires running experiment after experiment —  trying new approaches with different parameters and lots of data. To manage this complexity, it is very helpful to have a platform to build reusable workflows that can be tracked.

Kubeflow Pipelines is a component of the Kubeflow open-source project, focused on building and deploying portable ML workflows on Docker containers. In this session, the audience will learn about KubeFlow Pipelines and how it can help improve reuse and reproducibility of the machine learning process.

Session description
Speaker
Karl WeinmeisterGoogle
Developer Advocacy Manager
Google
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Workforce analytics
3:30 pm - 3:50 pm
Case study: Bristol-Myers Squibb

Although many investors may view mergers and acquisitions as attractive to an organization, for many employees, these transactions are viewed as threatening, unstable, and downright scary. In addition to lack of trust in leadership and a proper culture fit; reduction in force, down leveling, loss of certain company benefits are some of the typical fears of employees involved in M&A. As such, many employees take control of their “destiny,” and simply exit. This presentation is focused on how an organization facing acquisition can identify the drivers of employee attrition and implement proactive measures to prevent employees from leaving.

Session description
Speakers
Jason FelicianoBristol-Myers Squibb
Associate Director of HR Analytics
Bristol-Myers Squibb
Emma VazirabadiBristol-Myers Squibb
Associate Director of People Insights & HR Analytics
Bristol-Myers Squibb
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Workforce analytics
3:55 pm - 4:15 pm
Case study: Mercer

Employer investments in employee health and wellness represent an increasingly expensive component of total rewards. The efficacy of these investments is commonly assessed in terms of their impact on measures of employee health, their direct impact on total labor costs and on the labor market competitiveness of the offer. Unfortunately, these outcomes do not reflect the full economic value of health and wellness investments. 

This session will demonstrate how applying advanced workforce analytics can help measure the actual workforce impact of these investments and their true economic value. The presenter will highlight examples drawn from actual client work where predictive modeling methods applied to integrated sets of health and HRIS workforce data have helped leaders to quantify the workforce impact of health and wellness programs and estimate their ROI. The modeling can also reveal how work environment affects the trajectory of health claims and risks. Finally, the session will speak to the modeling methods used and the importance of using a coherent economic lens to inform modeling strategy and interpretation of results.

Session description
Speaker
Haig NalbantianMercer
Senior Partner, Co-leader Mercer Workforce Sciences Institute
Mercer
PAW Financial
Portfolio analytics; data sources

The latest formula for making sound investment decisions involves mining new alternative data sources, using predictive analytics, swarm intelligence and high-performance computing. It offers a more robust framework to generate data-driven investment theses. Data – from satellite images of areas of interest, automated drones, people-counting sensors, container ships’ positions, credit card transactional data, email receipt data, jobs and layoffs reports, cell phone location data, social media, news articles, tweets, online search queries – is now the most valuable commodity for Wall Street. Applying predictive analytics to these alternative data sources can help discover and contextualize actionable insights that can produce better predictions. Knowing something that only few others know affords firms a competitive edge and positions them better to forge new strategies.

In this talk, Prof. Anasse Bari of New York University, advisor to leading Wall Street firms and co-author of “Predictive Analytics for Dummies,” explains how alternative data sources and predictive analytics are driving value in the world of finance and how swarm intelligence algorithms are reinventing Wall Street. He will explain emerging algorithms, filter fact from fiction, outline successful use cases that he and his team have recently led (e.g. how social performance and consumer reviews could be used as predictive features, how to derive actionable insights from geospatial images.) Prof. Bari will also present an overview that can help you design and implement viable solutions to generate a “predictive analytics-based investment thesis.” 

Session description
Speaker
Anasse Bari Ph.D.New York University
Clinical Assistant Professor of Computer Science
New York University
PAW Healthcare
3:30pm - 3:50pm
Addressing Bias

Algorithms are used in many high-stakes decisions that affect our daily lives. As we develop AI systems that automate decisions in healthcare, how do we ensure trust and fairness? In this talk, we will discuss how to address algorithmic bias in building trusted AI systems. We will start with an introduction of various components of trust: fairness, accountability, transparency, and ethics. We will discuss various case studies to illustrate how fairness sneaks into algorithms. We will then focus on the tools & techniques that practitioners can use to detect, mitigate and monitor bias in AI applications.

Session description
Speaker
Zeydy Ortiz
CEO
DataCrunch Lab
Predictive Analytics World for Healthcare
3:55pm - 4:15pm
Child Behavioral Healthcare

The transformative power of artificial intelligence has taken the world by storm, and healthcare is no exception. In this talk we explore the potential of AI to streamline, scale, and improve the diagnostics and digital therapeutics of behavioral disorders for young children such as autism, ADHD, and speech & language disorders. We showcase several digital diagnostic and therapeutic products and their underlying algorithms, and take the audience through Cognoa's journey to develop and validate them.

Session description
Speaker
Halim AbbasCognoa
Vice President of Data Science
Cognoa
PAW Industry 4.0

Research driven companies have a long ranging, unique and amazing data record. A constant challenge is to find relevant data for development scientists and customers to help them solving production problems. Typical approaches span from enterprise scale data lakes to sophisticated numerical simulations. This talk gives insights into use cases that transform a long established manufacturing company into a data-driven supplier.

Session description
Speaker
Martin ElstnerCovestro
Expert Chemoinformatics
Covestro
Deep Learning World Techniques and Results
Case Study: Verizon

Recent success of sequence based deep learning models on NLP tasks have drawn attention to their application in time series data analysis. At Verizon, we are exploring RNN, LSTM models to solve our business problems involving time series data. Verizon has rich time series data sets on network cell site performance, customer experience and geospatial information. In my talk, I will discuss how we are analyzing these datasets using deep learning techniques to:

  • Improve nationwide customer experience
  • Improve network performance
  • Optimize capital allocation
Session description
Speaker
Shams ZamanVerizon
Principal Data Scientist
Verizon
4:15 pm
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
5-minute transition between sessions
4:20 pm
PAW Business Track 1: BUSINESS - Operationalization, management and best practices
Data management and data preparation
4:20 pm - 4:40 pm
Lessons from: BP

Businesses, large and small, have various types of data clusters (data marts, data warehouses, data lakes, etc.) in their organizations storing different kinds of data their stakeholders care about. Making sense of those disparate sources of data and being able to link them at some semantic level is the key to unleash the hidden value in the data. This is a surprisingly challenging problem facing pretty much any enterprise and there are both technical and organizational (people) issues that need to be addressed to tackle the problem. In this talk, BP's Cetin Karakus will present a hybrid technical architecture that has emerged as a symbiosis of data warehousing and Big Data analytics technologies to enable creating ultra large scale data graphs from existing enterprise data clusters in a technically and organizationally scalable fashion through incremental/agile build-up efforts. This is a very pragmatic and practical approach to build semantic and predictive data analytics capabilities on top of existing data assets in a rapid and cost-effective way.

Session description
Speaker
Cetin KarakusBP
Global Head of Quant Technology and Analytics Core Strategies
BP
Predictive Analytics World for Business
Track 1: BUSINESS - Operationalization, management and best practices
Pitfalls and best practices
4:45 pm - 5:05 pm
Lessons from: Caesars Entertainment

This seasoned analytics and data science leader will share his experience on why analytics/data science projects so often go wrong.  One of these is an exclusively short-term focus, which happens frequently, can be tempting due to an ease-of-measurement bias, but often leads to exactly the wrong conclusions.  Other traps can lead to biased conclusions as well while others lead to analysis projects that waste time and go nowhere actionable.  The session discusses how to avoid these traps and keep analytics focused on where it adds value and leads to true added business value.

Session description
Speaker
Josh FrankCaesars Entertainment
Former Vice President-Gaming Data Science & Fraud Analytics
Caesars Entertainment
PAW Business Track 2 - TECH - Machine learning methods & advanced topics
Modeling methods
4:20 pm - 4:40 pm
Case study: Cisco

Segmentation and Profiling is a technique to understand how segments impact various business metrics. Typically, analysts do it using pivot tables and drill-downs to understand significant trends and trend changes. This is a laborious activity, especially if it needs to be extensive. But, by inventively using Association Rules Mining technique,  we can perform automatic segmentation and profiling and extract trends and trend changes over large data sets.  Changes in trend across time intervals can be automatically detected and reported in an extensive manner while saving time and effort.

Session description
Speaker
Kumaran PonnambalamCisco
Analytics Architect
Cisco Systems, Inc
Predictive Analytics World for Business
Track 2 - TECH - Machine learning methods & advanced topics
Data preparation
4:45 pm - 5:05 pm
Case study: Dow Chemical

Most descriptions of data cleaning focus on data problems which can be determined upon inspecting the data, such as missing data and outliers. However, this cleaning exercise misses even more serious issues with data which may not be apparent. The chief cause of these latent data problems is that a modeling dataset has the last version of the data, instead of live data that a production model would see. This talk will give an overview of how data versions adversely impact modeling, as well as give advice on how to overcome these problems.

Session description
Speaker
Paul SpeakerThe Dow Chemical Company
Senior Data Scientist
The Dow Chemical Company
PAW Business Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Consumer reimbursement claims
4:20 pm - 4:40 pm
Case study: GIVT (EU flight claims)

Under EU261 directive, airplane passengers have the right to be compensated if their flight is sufficiently delayed. GIVT helps passengers file such claims. Every claim needs to be verified as there are various conditions that can invalidate it: extreme weather, strikes, bird hit, etc. In this talk, I will describe a machine learning system which replaces manual verification of claims.

Session description
Speaker
Piotr Wygocki Ph.D.MIM Solutions
​Co-founder
MIM Solutions
Predictive Analytics World for Business
Track 3 - CASE STUDIES - Cross-industry business applications of machine learning
Supply chain management
4:45 pm - 5:05 pm
Case study: ChannelAdvisor

"How much will I sell?" is a simple question with a complex answer.  Stocking the right amount of a product in a warehouse is like navigating between Scylla and Charybdis:  keep too much on hand and pay warehousing fees and the opportunity cost of holding; keep too little on hand and lose out on potential sales.

In this talk, we will present an overview of ChannelAdvisor's demand forecasting system for e-commerce brands and retailers, which helps customers understand sales forecasts, allowing them to manage their inventory more effectively.

Session description
Speaker
Kevin FeaselChannelAdvisor
Engineering Manager, Predictive Analytics
ChannelAdvisor
PAW Financial
Credit scoring
Case study: Vision Fund International

There are many non-profit organizations trying to help develop and build economic opportunities for developing countries around the world. Vision Fund International uses microfinance loans to jump start business opportunities in these countries. However, these developing countries don't have the credit institutions that countries like the United States have. That leaves these institutions and banks hampered on their ability to make loan decisions. This case study will go through the work provided to Vision Fund to help them develop a credit scorecard model to better predict default of customers to help them make better data driven decisions.

Session description
Speaker
Aric LaBarrInstitute for Advanced Analytics at NC State University
Associate Professor of Analytics
Institute for Advanced Analytics at NC State University
PAW Healthcare
Case Study: Capital District Physicians’ Health Plan

Given the vast amount of unstructured data available to health care payers in various forms –ranging from clinical records to audio recordings –the need to build out and apply a natural language processing (NLP) platform is essential. This session will discuss the foundational strategy and components being developed at CDPHP, a mid-size health care payer in New York’s Capital Region. Real-world use cases will be discussed, focusing on increasing efficiency and accuracy, all while reducing error. There will also be discussion of applications focused on member insights and experience. Practical examples will be taken from HEDIS reporting, risk revenue, and member engagement.

Session description
Speaker
Matthew PietrzykowskiCapital District Physicians’ Health Plan
Principal Data Scientist
Capital District Physicians' Health Plan
PAW Industry 4.0

There has been an exponential increase in the number of electronic sensors, which now are driving every industry - right from Manufacturing to Aerospace. These sensors are capable of producing a lot of data. However, the sensors are known to be notorious for their jitters. These jitters often result in false alarms which could be troublesome for industrialists. In the session, we will take a deep dive into the state of the art approach. Auto-Encoders are a great product of Deep Learning Neural Networks, if used correctly they have the potential to save lot of cost on the asset.

Session description
Speaker
Rohit KewalramaniKPIT Technologies
Data Scientist
KPIT Technologies
Deep Learning World Techniques and Results
Case Study: Google

Many organizations respond to inquiries, whether internal or external, over text chats or support tickets. Frequently, the answers to these questions can be found in knowledge bases. We’ll discuss how we at Google approached automatically suggesting the most relevant knowledge base articles using dual encoders and deep learning-based natural language processing. We’ll talk through how this fits into the machine learning project lifecycle, with examples of common pitfalls.


Session description
Speaker
Patrick MillerGoogle
Software Engineering Manager
Google
5:05 pm
End of second Conference Day
End of second Conference Day
End of second Conference Day
End of second Conference Day
End of second Conference Day
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