Wise Practitioner - Predictive Analytics Interview Series: Thomas Schleicher at National Consumer Panel - Machine Learning Times - machine learning & data science news
Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
SHARE THIS:

4 years ago
Wise Practitioner – Predictive Analytics Interview Series: Thomas Schleicher at National Consumer Panel

 In anticipation of his upcoming conference presentation, Using Predictive Analytics to Optimize Organizational KPI’s: A Panel Market Research Case Study at Predictive Analytics World Chicago, June 20-23, 2016, we asked Thomas Schleicher, Sr. Director, Measurement Science at National Consumer Panel, a few questions about his work in predictive analytics. Q: In your work with predictive analytics, what behavior or outcome do your models predict? A: Our models predict a number of behaviors and outcomes, including attrition, compliance and the number of recruits needed to replenish households lost through churn. We also used predictive analytics in combination with test-control comparisons to further optimize

To view this content
Login OR subscribe for free

Already receive the Machine Learning Times emails?
The Machine Learning Times now requires legacy email subscribers to upgrade their subscription - one time only - in order to attain a password-protected login and gain complete access.

Click here to complete this one-time subscription upgrade

Existing Users Log In
   
New User Registration
*Required field

Comments are closed.

Pin It on Pinterest

Share This