For more case studies in predictive healthcare, see Predictive Analytics World for Healthcare, October 6-7, 2014 in Boston.
Six use cases highlight how healthcare could harness big data to improve care and cut costs for high-risk patients, according to a new article published this month in Health Affairs.
David Bates, senior vice president for quality and safety at Boston-based Brigham and Women’s Hospital, and co-authors present the following six scenarios as offering strong opportunities for employing predictive analytics:
Other industries have successfully used predictive models created from their big data stores, the authors say, with Amazon’s product recommendation system cited as an example. However, despite the data being captured and stored in electronic health records, an array of challenges so far have stood in the way of using that data effectively.
Among their insights:
However, the authors see the greatest potential for better targeting treatment for people with diseases affecting multiple organs. They point to the National Patient-Centered Clinical Research Network (PCORnet)–the planned “network of networks”–as a means to integrate data from silos of single-disease registries.
They urge federal investment in research into analytics and big data; a clearer regulatory stance at the Food and Drug Administration in that area; a strengthening of incentives for providers to control costs; and federally defined privacy parameters for use of big data. They also point out that HIPAA doesn’t adequately address privacy of data amassed from various sources.
A recent White House report made a similar point on HIPAA, saying more protections may be needed in the electronic age.
The Federal Trade Commission also recently called for more transparency in how data brokers compile and use consumer information.
To learn more:
– read the abstract
By Susan D. Hall, writer & editor, IT Business Edge
Originally published at /www.fiercehealthit.com