Predictive Analytics Times
Predictive Analytics Times
EXCLUSIVE HIGHLIGHTS

Alex Glushkovsky

Robotic Modeler for Marketing Campaigns

 SUMMARY: Automated modeling is already in focus by practitioners. However, applications for marketing campaigns require significant effort in data preparation for modeling. To address this bottleneck, the robotic modeler integrates a front layer, which automatically scrolls all executed campaigns and prepares data ready for modeling, with a machine learning engine. It enables for a...