Originally published by Harvard Business Review With today’s high demand for data scientists and the high salaries that they command, it’s often not practical for companies to keep them on staff. Instead, many organizations work to ramp up their existing staff’s analytics skills, including predictive analytics. But organizations need to proceed with caution. Predictive analytics is especially easy to get wrong. Here are the first three “don’ts” your team needs to learn, and their corresponding remedies. 1) Don’t Fall for Buzzwords – Clarify Your Objective You know the Joe Jackson song, “You Can’t Get What You Want (Till You
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