Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
The 3 Things You Need To Know About Predictive AI
 Originally published in Forbes, June 29, 2024. Some problems are...
Alphabet Uses AI To Rush First Responders To Disasters—Takeaways For Businesses
 Originally published in Forbes, July 7, 2024. The National Guard...
Artificial Intelligence in Marketing
 “Nearly half of S&P 500 companies have talked about...
Predictive AI Streamlines Operations In This Surprisingly Simple Way
 Originally published in Built In, May 22, 2024. Your...
SHARE THIS:

1 month ago
How Visa employed artificial intelligence to check $40 billion in fraud as scammers also take to AI

 

Originally published on cnbc, July 25, 2024.

KEY POINTS

  • Visa is using artificial intelligence and machine learning such as risk scoring to counter fraud, the firm said.
  • “We look at over 500 different attributes around [each] transaction, we score that and we create a score –that’s an AI model that will actually do that. We do about 300 billion transactions a year,” said James Mirfin, global head of risk and identity solutions.
  • Fraudsters are using generative AI to make their scams more convincing than ever, leading to unprecedented losses for consumers, according to a Visa report.
  • Payments giant Visa is using artificial intelligence and machine learning to counter fraud, James Mirfin, global head of risk and identity solutions at Visa, told CNBC.

    The company prevented $40 billion in fraudulent activity from October 2022 to September 2023, nearly double from a year ago.

    Fraudulent tactics that scammers employ include using AI to generate primary account numbers and test them consistently, said Mirfin of Visa. The PAN is a card identifier, usually 16 digits but can be up to 19 digits in some instances, found on payments cards.

    Using AI bots, criminals repeatedly attempt to submit online transactions through a combination of primary account numbers, card verification values (CVV) and expiration dates – until they get an approval response.

    To continue reading this article, click here.

    Comments are closed.