Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
BizML: Bridging the Gap Between Data Science and Business
  Eric Siegel, author of The AI Playbook, was...
The AI Hype Cycle Is Distracting Companies
 Originally published in Harvard Business Review. Machine learning has...
HR Analytics: Measuring Acquisition, Retention & Satisfaction
 Your firm is growing rapidly, and to maintain pace,...
To Avoid Wasting Money on Artificial Intelligence, Business Leaders Need More AI Acumen
 Originally published in Analytics Magazine, July 19, 2023. Business...
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7 years ago
How Can Predictive Analytics Help Your Bank or Fintech Company?

 Predictive analytics encompasses a powerful set of methods that uses all the available data an organization can gather to answer key business questions. By enabling financial institutions to make data-driven business decisions, predictive analytics helps drive profit and increase efficiency. In the rapidly changing banking industry, customer insights can also fuel initiatives to improve customer satisfaction and loyalty. In this brief article, I’d like to outline a few new ways predictive analytics is being used in financial services. Banks and credit unions struggle with the very real possibility that they are becoming a commodity, with little—if any—differentiation. In

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