Wise Practitioner – Predictive Analytics Interview Series: Viswanath Srikanth of Cisco

 In anticipation of his upcoming conference co-presentation, Building a Digital Marketing Data Science Discipline at Cisco: Experiments to Excellence, at Predictive Analytics World Chicago, June 8-11, 2015, we asked Viswanath Srikanth, Senior Program Manager, Analytics at Cisco, a few questions about his work in predictive analytics. Q: In your work with predictive analytics, what behavior