Listen to the Podcast Here
HR departments routinely collect information about their employees. But what happens when they use predictive analytics to predict if someone might leave the company – and that someone is you? Eric Siegel, the founder of Predictive Analytics World, discusses his article Predictive Analytics: The Privacy Pickle in the current issue of Analytics Magazine on the ticklish issues surrounding analytics and privacy. And hear about his new book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die.