Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
Elon Musk Predicts Artificial General Intelligence In 2 Years. Here’s Why That’s Hype
 Originally published in Forbes, April 10, 2024 When OpenAI’s...
Survey: Machine Learning Projects Still Routinely Fail to Deploy
 Originally published in KDnuggets. Eric Siegel highlights the chronic...
Three Best Practices for Unilever’s Global Analytics Initiatives
    This article from Morgan Vawter, Global Vice...
Getting Machine Learning Projects from Idea to Execution
 Originally published in Harvard Business Review Machine learning might...
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8 years ago
Managing Shifting Priorities in Exploratory Data Science Projects

 After working with a client’s data for over three weeks with no real progress, you finally hit upon a real breakthrough. You’ve been searching for insights that will help identify which customers are most likely to turn into regular purchasers; the ultimate goal is to focus the company’s marketing efforts on this group in order to earn more revenue per advertising dollar. Studying customer purchase history has been unfruitful. Suddenly, you find that customer geography seems to be a better predictor of future purchases. You have a few more weeks to explore that connection, so you should be

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