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All level tracks Track 1 sessions are for All Levels
Track 2 sessions are Expert/Practitioner Level.


Agenda Overview – Boston – Sept 29 - Oct 3, 2013
Pre-Conference Workshop: Sunday, September 29, 2013
Full-day WorkshopRoom: Cambridge
R for Predictive Modeling: A Hands-On Introduction
Max Kuhn, Director, Nonclinical Statistics, Pfizer

Monday, September 30, 2013
8:00-9:00am Registration & Networking Breakfast
Room: Commonwealth Hall
9:00-9:45am
Keynote
The Prediction Effect, the Data Effect, and the Persuasion Effect
Eric Siegel, Predictive Analytics World
Room: Cityview

Attendee's receive a free copy of the related book by Eric Siegel,
Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die.
9:45-10:00am Diamond Sponsor Presentation
Measure Right, Manage Forward, Mobile Makes a Difference
Eric Feinberg, ForeSee
Forsee
Room: Cityview
10:00-10:30am Exhibits & Morning Coffee Break
Room: Commonwealth Hall
  Track 1: All Levels
Moderator: Karl Rexer
Room: Harborview 1
Track 2: Expert/Practitioners
Moderator: Michael Berry
Room: Cityview
10:30-10:40am Gold Sponsor Presentation
Predictive Analytics 2.0 Data Science for the Enterprise
James Freeman, TIBCO Spotfire
Absolutdata
Gold Sponsor Presentation
5 Predictions about Predictive Analytics
Absolutdata
Anil Kaul, AbsolutData
10:40-11:25am Customer Insights Thought Leadership
Case Study: KeyBankAll level tracks
Making Key Business Decisions with Analytics to Better Serve Customers
David Bonalle, KeyBank
My Five Predictive Analytics Pet Peeves
Dean Abbott, Abbott Analytics, Inc.

See also Dean's popular
post-conference workshops
11:30am-12:15pm Sales Strategy Holistic Marking Applications
Case Study: Paychex All level tracks
Shaping Sales Strategy with Predictive Analytics
Philip O'Brien, Paychex
Tom Kern, Paychex
Case Study: AutoNation
How Predictive Analytics Can Drive Marketing Strategy
Shiv Bhandari, Aspen Marketing Services
Vikash Singh, AutoNation
12:15-1:15pm Lunch
Room: Commonwealth Hall
1:20-1:30pm Plenary Session
Industry Trends: Highlights from the 2013 Data Miner Survey
Karl Rexer, Rexer Analytics
Room: Cityview
1:30-2:15pm
Keynote
Big Data Changes Everything? Not Really.
Michael Berry, TripAdvisor
Room: Cityview
2:15-2:30pm Vendor Elevator Pitches
Absolutdata      Absolutdata 
Room: Cityview
  Track 1: All Levels
Moderator: Karl Rexer
Room: Harborview 1
Track 2: Expert/Practitioners
Moderator: Dean Abbott
Room: Cityview
  Media Spend Analytics Uplift Modeling
Case Study: A Fortune 50 CompanyAll level tracks
Driving Media Buying Efficiencies Up 15-25%
Shel Smith, Twenty-Ten
2:35-3:20pm Case Study: Subaru of America
Uplift Modeling and Beyond
Douglas Miller, Rocket Fuel
Peter Amstutz, Carmichael Lynch
3:20-3:50pm Exhibits & Afternoon Break
Room: Commonwealth Hall
  Industry Applications Advanced Methods - Sales Lead Scoring

How Sports-Based Predictive Analytics Will Transform the Business World All level tracks
Hyoun Park, Blue Hill Research
3:50-4:35pm Case Study: Hewlett-Packard
Combining Structured And Unstructured Data To Identify Opportunities With SMB Clients
Aswinraj Govindaraj, Hewlett-Packard
  Healthcare Analytics Customer Satisfaction
Case Study: New Directions Behavioral Health All level tracks
Deploying Predictive Models In Virgin Waters: Predicting Behavioral Health Readmissions
Fred Grunwald, New Directions
Behavioral Health
4:40-5:30pm Case Study: Analysis of Public
Complaint Data

Ditch the Crystal Ball: Leveraging Predictive Analytics to Eliminate Customer Dissatisfaction Before it Spells Disaster for Your Business
Steven Ramirez, Beyond the Arc
5:30-7:00pm Networking Reception
Room: Commonwealth Hall
7:00-9:00pm Boston Predictive Analytics MeetUp
Lightning Talks: "Product Launch Challenge, Next Generation Social Websites, Drug Adoption in Physician Networks, Brand Impact from Text"
Room: Cityview

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DAY 2: Tuesday, October 1, 2013
8:00-9:00am Registration & Networking Breakfast
Room: Commonwealth Hall
9:00-9:05am Conference Chair Welcome Remarks
Eric Siegel, Predictive Analytics World
Room: Cityview
9:05-9:25am Platinum Sponsor Presentation
Predictive Coding - Document Review in Legal Matters and Investigations
Carol Tannous, Deloitte Financial Advisory Services LLP
Deloitte
Room: Cityview
9:25-10:15am
Keynote
Using Analytics to Power the New Style of IT
Saum Mather, Hewlett-Packard
Room: Cityview
10:15-10:40am Exhibits & Morning Coffee Break
Room: Commonwealth Hall
  Track 1: All Levels
Moderator: Brett Cohen
Room: Harborview 1
Track 2: Expert/Practitioners
Moderator: Richard Boire
Room: Cityview
10:40-10:50am Gold Sponsor Presentation
Addressing Privacy Concerns: Critical Features for Predictive Analytics Platforms
Gary Miner, StatSoft, Inc.
Gold Sponsor Presentation
Predictive Analytics 2.0 Data Science for the Enterprise
James Freeman, TIBCO Spotfire
Absolutdata
10:50-11:10am Analytics Talent Insurance - Risk Modeling
Case Study: Opta Information Intelligence
Determining True Non Linear Variable Relationships and Enhancement of Property Insurance Risk Models
Richard Boire, Boire Filler Group
Using Analytics to Build Your Analytics Bench: Announcing 2012 Analytics Professionals Study Results All level tracks
Greta Roberts, International Institute for Analytics
11:15-11:35am Internet Security
Case Study: The Bill and Melinda Gates Foundation All level tracks
Predicting Threats For The Gates Foundation - Protecting Our People, Investment, Reputation and Infrastructure
Chris Sailer, The Bill and Melinda Gates Foundation
11:40am-12:00pm Online Ad Optimization Fraud Detection; Analytics Project Management
The Organic Evolution of a Data Analytics Team
Sarah Will, Elder Research, Inc.
Case Study: Quantcast All level tracks
Real-Time Bidding: A New Era in Advertising
Michael Recce, Quantcast
12:05-12:25pm Lifetime Value
Case Study: AOL All level tracks
How Much Are You Worth? - Calculating Customer Lifetime Value
Brett Cohen, AOL
12:25-1:25pm Lunch
Room: Commonwealth Hall
1:30-2:15pm Special Plenary Session
General Lessons We Can Learn From Blackbox Trading
Dr. John Elder, Elder Research, Inc.
Room: Cityview

See also John's popular post-conference workshop
2:15-2:30pm Vendor Elevator Pitches
QueBit  UC San Diego  Turning Data  
Room: Cityview
2:30-3:15pm Expert Panel
Big Data for Predictive Analytics
Moderator: Eric Siegel, Predictive Analytics World
Speakers: Gary Miner, StatSoft, Inc.
Satish Lalchand, Deloitte Financial Advisory Services LLP
Eric Feinberg, ForeSee
Room: Cityview
3:15-3:45pm Exhibits & Afternoon Break
Room: Commonwealth Hall
  Track 1: All Levels
Room: Harborview 1
Track 2: Expert/Practitioners
Moderator: Richard Boire
Room: Cityview
3:50-4:35pm Energy Management Persuasion Modeling
(aka Uplift Modeling)
Case Study: UCSD - San Diego Supercomputer CenterAll level tracks
Predictive Analytics for Smart Grids
Natasha Balac, UCSD - San Diego Supercomputer Center
Case Study: Obama for AmericaPinpointing the Persuadables: Convincing the Right Voters to Support Barack Obama
Daniel Porter, Obama for America
4:40-5:30pm Big Data Quality Online Ad Optimization
Case Study: Citibank All level tracks
The Importance of Data Quality
in the Context of Big Data

Raji Ramachandran, Citigroup
Bob Granese, Citigroup
Jagmeet Singh, Citigroup
Case Study: CompassLabs
Predictive Analytics in Social Media Advertising
Mahesh Kumar, Tiger Analytics

Post-Conference Workshop: Wednesday, October 2, 2013
Full-day Workshop
The Best and the Worst of Predictive Analytics: Predictive Modeling Methods and Common Data Mining Mistakes
Dr. John Elder, CEO & Founder, Elder Research, Inc.
Room: Harborview 1
Full-day Workshop
Supercharging Prediction:
Hands-On with Ensemble Models

Dean Abbott, President, Abbott Analytics
Workshop sponsored by: StatSoft
Room: Waterfront 2
Full-day Workshop
Making Text Mining Work:
Practical Methods and Solutions

Dr. Andrew Fast, Director of Research, Elder Research Inc.
Room: Waterfront 1BC

Post-Conference Workshop: Thursday, October 3, 2013
Full-day Workshop
Advanced Methods Hands-on: Predictive Modeling Techniques
Dean Abbott, President, Abbott Analytics
Workshop sponsored by: StatSoft
Room: Waterfront 2

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