Wise Practitioner – Predictive Analytics Interview Series: Brian Reich, Former Director at The Hive

 In anticipation of his upcoming conference presentation, The Data Set You Can No Longer Ignore: Consumer Engagement with Social Issues, at Predictive Analytics World New York, October 23-27, 2016, we asked Brian Reich, former Director at The Hive, a few questions about his work in predictive analytics. Q: In your work with predictive analytics, what behavior