Thank you for your interest in the white paper, "Seven Reasons You Need Predictive Analytics Today," written by PAW Conference Chair Eric Siegel, Ph.D., and sponsored by IBM.
Predictive analytics has come of age as a core enterprise practice necessary to sustain competitive advantage. This definitive white paper reveals seven strategic objectives that can be attained to their full potential only by employing predictive analytics, namely Compete, Grow, Enforce, Improve, Satisfy, Learn, and Act.
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