May 14-18, 2017
San Francisco, CA
Delivering on the promise of data science

Agenda Overview - Prior Conference Program from February 2009.
Click here to see the current program agenda

Agenda Day 1Agenda Day 2

Day 1: Wednesday February 18, 2009
8:00am-9:00am Registration & Continental Breakfast
Nikko Ballroom Foyer
9:00am-9:50am Keynote
Five Ways to Lower Costs with Predictive Analytics
Eric Siegel, Ph.D., Conference Chair

Nikko II
9:50am-10:10am Platinum Sponsor Presentation: SAS
Analytics: The Art and Science of Better

Anne Milley, SAS
Nikko II
10:10am-10:30am Morning Coffee Break – Exhibit Hall Open from 10:10am to 7:30pm
Nikko Ballroom Foyer
Track 1: Thought Leaders
Nikko II
Track 2: Verticals
Nikko I
10:30am-11:20am From Analytics to Competing on Decisions
James Taylor, Decision Management Solutions
Case Study: MetLife Auto & Home(r)
Identifying Fraud with Predictive Analytics
Kathy Konkel, SPSS & David McMichael, Ph.D., MetLife Auto & Home
11:20am-12:30pm Multiple Case Studies: Anheuser-Busch, Disney, HP, HSBC, Pfizer, and others
The High ROI of Data Mining for Innovative Organizations
John F. Elder, Ph.D., Elder Research, Inc.

Nikko II
12:30pm-1:45pm Birds of a Feather Lunch
Nikko I
1:45pm-2:35pm Keynote
New Challenges in Predictive Analytics: Social Networking, Direct-Response Marketing, and Understanding Customer Behavior
Usama Fayyad, Ph.D., Open Insights

Nikko II
2:35pm-2:45pm Gold Sponsor Presentation: SAP
Delivering Intelligence in Busines Intelligence – The I in BI

John MacGregor, SAP
Nikko II
2:45pm-2:55pm Session Break – Exhibit Hall
Nikko Ballroom Foyer
Track 1: Product recommendations and the Netflix Prize
Nikko II
Track 2: Verticals
Nikko I
2:55pm-3:45pm Case Study: Netflix Prize (leading competitor)
Advanced Approaches for Recommender Systems and the Netflix Prize
Andreas Töscher, Commendo Research and Consulting, GmbH
Healthcare
Case Study: San Diego Supercomputer Center
High Performance Scoring of Healthcare Data
Natasha Balac, Ph.D., San Diego Supercomputer Center & Michael Zeller, Ph.D., Zementis
3:45pm-4:30pm Visualization and the Netflix Prize
Todd Holloway, Ingenuity Systems
Consumer Services (Online)
Case Study: TaxBrain
Completing the Visitor Targeting Cycle: Predictive Behavioral Targeting and Audience Maps
Thomas Rose-Bolden, TaxBrain & Joshua Koran, ValueClick
4:30pm-4:55pm Afternoon Coffee Break – Exhibit Hall
Nikko Ballroom Foyer
Track 1: Product recommendations and the Netflix Prize
Nikko II
Track 2: Verticals
Nikko I
4:55pm-5:40pm It's the Data, Stupid!
Anand Rajaraman, Ph.D., Kosmix
Non-Profit
Case Study: National Rifle Association
How to Improve Customer Acquisition Models with Ensembles
Dean Abbott, Abbott Analytics
Track 1: Thought Leaders
Nikko II
Track 2: Verticals
Nikko I
5:40pm-6:30pm Marketing Operations: The Engine Behind Predictive Analytics
Gary Katz, Marketing Operations Partners
Publishing
Case Study: Reed Elsevier
Profitably increasing retention – and convincing the business that you are
John McConnell, Analytical People
6:30pm-7:30pm Reception Sponsored by SAS
Nikko Ballroom Foyer
7:30pm-9:00pm pRediction – A quick survey of prediction methods in R
by the use R Group of San Francisco Bay Area
Click here for more details about the meeting
Nikko II


Day 2: Thursday February 19, 2009
8:00am-9:00am Registration & Continental Breakfast
Nikko Ballroom Foyer
Track 1: Financial Services and Insurance
Nikko II
Track 2: Scoring Sales Leads
Nikko I
9:00am-9:50am Case Study: Wells Fargo Internet Services Group
New Challenges for Developing Predictive Analytics Solutions
Khosrow Hassibi, Ph.D., KXEN & William Tangalos, Wells Fargo
Case Study: Sun Microsystems
Marrying Prediction and Segmentation to Drive Sales Leads
Jim Porzak, The Generations Network & Alex Kriney, Sun Microsystems
9:50am-10:40am Case Study: Wells Fargo
Card Services
Customer Marketing – Predictive Modeling & Today's Growing Data Challenges
Matt Kramer, Acxiom & Jun Zhong, Wells Fargo
Case Study: Bella Pictures
Scoring Leads from Salesforce.com Data
Traci Chu, Bella Pictures & John Wallace, Business Researchers
10:40am-11:00am Morning Coffee Break – Exhibit Hall Open from 10:40am to 4:15pm
Nikko Ballroom Foyer
11:00am-11:50am Keynote
The Unrealized Predictive Power of Data
Andreas S. Weigend, Ph.D., Former Amazon.com Chief Scientist

Nikko II
11:50am-12:00pm Gold Sponsor Presentation: WNS
Leveraging Global Analytical Resources in a Challenging Economic Environment
Jay Venkateswaran, WNS

Nikko II
12:00pm-1:25pm Birds of a Feather Lunch
Nikko I
1:25pm-2:25pm Expert Panel Session
Cross-Industry Challenges and Solutions in Predictive Analytics
Dean Abbott, Abbott Analytics
Vijay Desai, Ph.D., SAS
Richard G. Vlasimsky, Valen Technologies

Nikko II
2:25pm-2:40pm Session Break – Exhibit Hall
Nikko Ballroom Foyer
Track 1: Financial Services and Insurance
Nikko II
Track 2: Online Applications
Nikko I
2:40pm-3:20pm Case Study: Pinnacol Assurance
A Day in the Life: Predictive Analytics in the Insurance Industry
Richard G. Vlasimsky, Valen Technologies
Case Study
Predictive Modeling for Email Marketing
Arthur Hughes & Anna Lu, e-Dialog.com
3:20pm-3:35pm Afternoon Coffee Break – Exhibit Hall
Nikko Ballroom Foyer
Track 1: Financial Services and Telecom
Uplift Modeling

Nikko II
Track 2: Online Applications
Nikko I
3:35pm-4:15pm Case Study: Telenor
Applying Next Generation Uplift Modeling to Optimize Customer Retention Programs
Patrick Surry, Ph.D., Portrait Software
Case Study: Google
Predicting the Quality of Advertisements on AdWords
Sugato Basu, Ph.D., Google
4:15pm-5:05pm Case Study:
Charles Schwab & Co
Maximize Marketing Impact with Net Lift Models
Kim Larsen, Charles Schwab & Co
Case Study: Click Forensics
Predictive Scores to Optimize Pay-Per-Click Campaigns
Vincent Granville, Click Forensics
Wrap up / Conference ends


Day 3: Friday February 20, 2009
Full-day Workshop

The Best and the Worst of Predictive Analytics: Predictive Modeling Methods and Common Data Mining Mistakes

Instructor:
John F. Elder, Ph.D., CEO and Founder, Elder Research, Inc.


Time:
9.00am – 4.30pm

Click here for more details
Full-day Workshop


Taking Action with Analytics: The Decision-Centric Enterprise

Instructor:
James Taylor, CEO, Decision Management Solutions


Time:
9.00am – 4.30pm

Click here for more details

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©2009 Predictive Analytics World
Produced by Prediction Impact, Inc. and Rising Media Ltd

Predictive Analytics Company           Predictive Analytics Event Producer