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All level tracks Track 1 sessions are for All Levels
Track 2 sessions are Expert/Practitioner Level


Agenda Overview Toronto May 14-15, 2014

Pre-Conference Workshop: Monday, May 12, 2014
Full-day Workshop All level tracks
Room: 202D
Advanced Methods Hands-on:
Predictive Modeling Techniques

Dean Abbott, President, Abbott Analytics, Inc.
Workshop sponsored by:

Pre-Conference Workshop: Tuesday, May 13, 2014
Full-day Workshop All level tracks
Room: 202D
The Best and the Worst of Predictive Analytics:
Predictive Modeling Methods and Common Data Mining Mistakes

Dr. John Elder, CEO & Founder, Elder Research, Inc.

DAY 1: Wednesday, May 14, 2014
7:30-8:45am Registration
Room: Foyer
Networking Breakfast
Room: 205
8:45-8:50am Conference Chair Welcome
Richard Boire, Boire Filler Group
Room: 206AC
8:50-9:10am Sponsor Presentation
Modernization and Analytics
Tim Trussell, SAS Canada
SAS
Room: 206AC
9:10-10:00am
Keynote
The Data Scientist and Value Architect:
The People Factor to Success in Predictive Analytics

Richard Boire, Boire Filler Group
Room: 206AC
10:00-10:30am Exhibits & Morning Coffee Break
Room: 205
  Track 1: All Levels
Room: 206E
Track 2: Expert/Practitioners
Room: 206AC
10:30-11:10am Human Resources Analytics/Retention Risk Analytics
Case Study: A Call Centre Company All level tracks
Data Science Approach to Reduce Call Center Attrition
Pasha Roberts, Talent Analytics
Case Study: Fifth Third Bancorp
Loss Estimation Models in CCAR: Comprehensive Capital Analysis
and Review by FED

Yuan Ming Guo, Fifth Third Bancorp.
11:15-11:20am Gold Sponsor Presentations
Room: 206AC
11:25am-12:05pm Safety Analytics Thought Leadership
Case Study: Workplace Safety &
Insurance Board
All level tracks
Discrete Time Logistic Hazards Models for Workplace Safety Insurance On-Benefit Duration Models
Dragos Capan, Workplace Safety and
Insurance Board
My 5 Pet Peeves in Predictive Analytics
Dean Abbott, Abbott Analytics, Inc
12:05-1:30pm Lunch in the Exhibit Hall
Room: 205
1:30-2:15pm
Keynote:
Pinpointing the Persuadables: Convincing the Right Customers and the Right Voters
Daniel Porter, Obama for America
Room: 206AC
2:15-2:30pm Lightning Round - Room: 206AC
SAS   Dmti Spatial  get Clarity   Angoss
2:30-3:15pm
Keynote:
The Peril of Vast Search (and How Target Shuffling Can Save Science)
Dr. John Elder, Elder Research, Inc.
Room: 206AC
3:15-3:45pm Exhibits & Afternoon Break
Room: 205
3:45-4:30pm E-Mail Marketing Internal Collaboration
Predictive Analytics to the
Rescue of E-mail Marketing
All level tracks
Roger Plourde, Intema Solutions
Case Study: CVM Marketing
Addressing the "Analyst/Marketer" Disconnect: 9 Steps to a More Successful Collaboration
Colin Tener, CVM Marketing
4:35-5:20pm Optimizing Customer Spend Sports Analytics
Case Study: Liquor Retailer All level tracks
Cross-selling Retail Liquor Products: A Segmented Market Basket Approach
Tom Peters, Deloitte
Designing Effective Hockey Teams through Physical Diversity
Kevin Mongeon, The Sports Analytics Institute
Mike Boyle, The Sports Analytics Institute
5:30-7:00pm Networking Reception
Room: 205

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DAY 2: Thursday, May 15, 2014
8:00-8:45am Registration
Room: Foyer
Networking Breakfast
Room: 205
9:00-9:10am Conference Chair Welcome
Richard Boire, Boire Filler Group
Room: 206AC
9:10-10:00am
Keynote
Using Predictive Analytics to Predict Employee Performance and Attrition in the Knowledge Economy
Greta Roberts, Talent Analytics, Corp.
Room: 206AC
10:00-10:30am Exhibits & Morning Coffee Break
Room: 205
  Track 1: All Levels
Room: 206E
Track 2: Expert/Practitioners
Room: 206AC
10:30-11:15am Sales Analytics Survey Response
Case Study: Paychex All level tracks
Shaping Sales Strategy with Predictive Analytics
Tom Kern, Paychex
Case Study: CIBC
Survey Response Prediction and its Implications
Shirin Mojarad, CIBC
11:20am-12:05pm Customer Focus Telecommunications
Case Study: Capital One/Bank
of America
All level tracks
Data, Data Everywhere: Leveraging Predictive Analytics to Unlock Consumer Concerns and Eliminate Dissatisfaction
Steven Ramirez, Beyond the Arc
Case Study: Blackberry
Adopting Predictive Analytics to the Big Data World

Joel Cumming, Blackberry
12:05-1:15pm Lunch in the Exhibit Hall
Room: 205
1:15-2:00pm Expert Panel
Predictive Analytics in the Big Data World: Myths and Realities

Moderator: Dean Abbott, Abbott Analytics
Panelists: Emma Warrilow, Data Insight Group
Daymond Ling, CIBC
Tracey Jarosz, CIBC
Gary Saarenvirta, makeplain
Room: 206AC
2:00-3:00pm Expert Panel
The Future of Predictive Analytics in Insurance
Moderator: Richard Biore, Boire Filler Group
Panelists: Barb Addie, Baron Insurance Services
Jamie McDougall, Gore Mutual
Jim Sulston, North Waterloo Farmers Mutual Insurance Company
Carlos Coutinho, Orion Travel Insurance
Room: 206AC
3:00-3:30pm Exhibits & Afternoon Break
Room: 205
3:30-4:15pm Retail Analytics Regulatory Oversight
Case Study: A Retail CompanyAll level tracks
Predictive Analytics and Retail: Shaping the Mobile Experience
Neal Oman, Medio
Case Study: The British Columbia Securities Commission
Regulatory Oversight Using Predictive Risk Models

Christina Wolf, The British Columbia Securities Commission
4:20-5:05pm Operational Analytics Customer Analytics
Case Study: Canada Post All level tracks
Realizing the Value of Big Data: Turning Operational Data into Commercial Solutions through the Power of Predictive Modeling
James Smith, Canada Post
Integrating Analytics and Research for Improved Consumers Insights
Larry Filler, Boire Filler Group


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