Predictive Analytics Times
Predictive Analytics Times
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Big Data

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Big Data, ‘Breaking Bad’ And Orange Juice

 MailChimp’s chief data scientist has a unique way of explaining data science to the masses. If you know a little Excel, you’re ready to learn. What’s the best way to teach data science to people who lack sufficient training in analytics, computer science, modeling and statistics? A little humor can’t hurt, perhaps, particularly when delving

Five takeways from Predictive Analytics World

 I often learn as much by talking to people in between sessions at a conference as I do when listening to the presentations, and this week’s Predictive Analytics World event has been no exception. I had the...

“Big data” for your small business: some basics to start thinking about

  Heard of big data but not sure what it is? Here is a basic introduction to the concept and how it might help your small business. [Data mining and “big data” are buzzwords in business IT...

When Analytics Can’t Save You

 Security analyst Bruce Schneier’s post on the apparent failure of the U.S. government to stop Syria’s alleged use of chemical weapons holds lessons for Big Data and CIOs. Security analyst Bruce Schneier’s post on the apparent failure...

14 Rules for Data-Driven, Not Data-Deluded, Marketing

 We’re now in the crossfire of a peaking hype cycle for big data and its inevitable backlash. One marketer the other night was yelling on Twitter, “Big Data People need to GET OFF MY LAWN.” I confess,...

Predictive Analytics in the Cloud: Use Cases, Trends and Big Data

 In 2011 Decision Management Solutions conducted a survey and associated research on the use of predictive analytics in the cloud. While it may not seem like that long ago, back then predictive analytics was just beginning to...

Prediction Isn’t Just About Stocks. Predictive Persuasion

Prediction isn’t just for the stock market. Trading is just one of many ways to cash in on quantitative foresight. For mass marketing – and even presidential campaigns – it’s another story. In those areas, putting odds...

The Rising Value of Predictive Analytics

 The rising prevalence and increasingly varied applications of business intelligence software and analytics solutions continue to be a hot topic in the business world. Companies in a wide variety of sectors are approaching these tools and finding different...

Don’t Worry, Big Data Hasn’t Jumped the Shark Yet

 It seems Big Data is currently persona non grata. In the last week, a headline in The New York Times asked “Is Big Data an Economic Big Dud?” and, based on some (perhaps mis-interpreted) sentiments in the most...

The Greatest Power of Big Data: Predictive Analytics

Every day’s a struggle. I’ve faced some tough challenges such as which surgery to get, how to invest for my business and even how to deal with identify theft. With so much stuff coming at me from...

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