{"id":6228,"date":"2015-09-02T14:00:59","date_gmt":"2015-09-02T18:00:59","guid":{"rendered":"http:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=6228"},"modified":"2015-09-01T12:11:15","modified_gmt":"2015-09-01T16:11:15","slug":"text-analytics-roi-recipe-secret-ingredient0902151","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/text-analytics-roi-recipe-secret-ingredient0902151\/6228\/","title":{"rendered":"Text Analytics: ROI Recipe Secret Ingredient"},"content":{"rendered":"Vendors, the trade press and even popular media are talking about the world\u2019s rapidly expanding body of electronic data. Lots of data equals lots of value, right? The not-so-subtle message surrounding all this is that data is the new gold rush, so you\u2019d better get your stake in the game now. Often, the data is a by-product of everyday business or online investments in websites and social media. A lot of that data is unstructured \u2013 text, images, audio, video\u2026 , so text analytics is a natural step for those are beyond the basics in web analytics. Text <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/text-analytics-roi-recipe-secret-ingredient0902151\/6228\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>Vendors, the trade press and even popular media are talking about the world\u2019s rapidly expanding body of electronic data. Lots of data equals lots of value, right? The not-so-subtle message surrounding all this is that data is the new gold rush, so you\u2019d better get your stake in the game now. Often, the data is [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[11],"tags":[63,303],"class_list":["post-6228","post","type-post","status-publish","format-standard","hentry","category-industry-news","tag-data-mining","tag-text-analytics"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/6228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=6228"}],"version-history":[{"count":5,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/6228\/revisions"}],"predecessor-version":[{"id":6233,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/6228\/revisions\/6233"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=6228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=6228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=6228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}