{"id":5783,"date":"2015-07-16T10:00:27","date_gmt":"2015-07-16T14:00:27","guid":{"rendered":"http:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=5783"},"modified":"2015-07-15T10:09:00","modified_gmt":"2015-07-15T14:09:00","slug":"the-underexploited-big-data-sweet-spot-for-healthcare","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/the-underexploited-big-data-sweet-spot-for-healthcare\/5783\/","title":{"rendered":"The Underexploited Big Data Sweet Spot for Healthcare"},"content":{"rendered":"Use code: PATIMES15 for 15% of a two-day Conference pass. Find out what&#8217;s a barrier to entry for healthcare marketing analytics, as well as what these institutions are hoping to learn and gain from big data. Operating in a highly regulated environment with complex compliance and security requirements, the healthcare sector historically lags behind other industries when it comes to technology adoption, and marketing analytics is no exception. Instead, the focus in medicine has been squarely on technology that directly relates to healthcare and how it can affect positive outcomes in patients. This is slowly changing, as hospital <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/the-underexploited-big-data-sweet-spot-for-healthcare\/5783\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>Use code: PATIMES15 for 15% of a two-day Conference pass. Find out what&#8217;s a barrier to entry for healthcare marketing analytics, as well as what these institutions are hoping to learn and gain from big data. Operating in a highly regulated environment with complex compliance and security requirements, the healthcare sector historically lags behind other [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[11],"tags":[42,73,434],"class_list":["post-5783","post","type-post","status-publish","format-standard","hentry","category-industry-news","tag-big-data","tag-healthcare","tag-predictive-analytics-world-for-healthcare"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=5783"}],"version-history":[{"count":5,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5783\/revisions"}],"predecessor-version":[{"id":5788,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5783\/revisions\/5788"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=5783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=5783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=5783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}