{"id":5443,"date":"2015-05-30T11:58:17","date_gmt":"2015-05-30T11:58:17","guid":{"rendered":"http:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=5443"},"modified":"2015-06-04T13:10:36","modified_gmt":"2015-06-04T13:10:36","slug":"will-big-data-determine-our-next-president-0530152","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/will-big-data-determine-our-next-president-0530152\/5443\/","title":{"rendered":"Will Big Data Determine Our Next President?"},"content":{"rendered":"As the 2016 U.S. presidential election nears, it\u2019s becoming increasingly clear that the profound effects of data on marketing to consumers are hardly limited to business and industry. Ever since President Obama\u2019s data-driven re-election campaign swept him back into office (and made a celebrity of data cruncher Nate Silver in the process), data has become a critical component in politics. From building and maintaining massive voter databases to gleaning social-data insights into voter behavior, data is the key to everything from targeting and motivating voters to dynamically determining resource allocations. When you think about it, big data works <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/will-big-data-determine-our-next-president-0530152\/5443\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>As the 2016 U.S. presidential election nears, it\u2019s becoming increasingly clear that the profound effects of data on marketing to consumers are hardly limited to business and industry. Ever since President Obama\u2019s data-driven re-election campaign swept him back into office (and made a celebrity of data cruncher Nate Silver in the process), data has become [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[11],"tags":[],"class_list":["post-5443","post","type-post","status-publish","format-standard","hentry","category-industry-news"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5443","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=5443"}],"version-history":[{"count":3,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5443\/revisions"}],"predecessor-version":[{"id":5502,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/5443\/revisions\/5502"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=5443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=5443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=5443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}