{"id":2426,"date":"2013-10-07T18:45:28","date_gmt":"2013-10-07T18:45:28","guid":{"rendered":"http:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=2426"},"modified":"2013-10-07T18:45:37","modified_gmt":"2013-10-07T18:45:37","slug":"big-data-and-predictive-analytics-when-is-enough-data-enough","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/big-data-and-predictive-analytics-when-is-enough-data-enough\/2426\/","title":{"rendered":"Big data and predictive analytics: When is enough data enough?"},"content":{"rendered":"Michael Berry is taking a stand against the big data hype. More data, said the analytics director for travel website TripAdvisor, doesn&#8217;t always mean better business results. Case in point: big data and predictive analytics. &#8220;Many predictive analytics applications turn out not to need all of the data,&#8221; Berry said during his keynote talk at Predictive Analytics World. So the real task for data scientists et al. isn&#8217;t figuring out how to analyze all the available data; instead, it&#8217;s figuring out how much data it takes to see something worth noting. The bad news? &#8220;There&#8217;s not a simple <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/big-data-and-predictive-analytics-when-is-enough-data-enough\/2426\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>Michael Berry is taking a stand against the big data hype. More data, said the analytics director for travel website TripAdvisor, doesn&#8217;t always mean better business results. Case in point: big data and predictive analytics. &#8220;Many predictive analytics applications turn out not to need all of the data,&#8221; Berry said during his keynote talk at [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[11,48],"tags":[42,7],"class_list":["post-2426","post","type-post","status-publish","format-standard","hentry","category-industry-news","category-left-hand","tag-big-data","tag-predictive-analytics-world"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/2426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=2426"}],"version-history":[{"count":2,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/2426\/revisions"}],"predecessor-version":[{"id":2428,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/2426\/revisions\/2428"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=2426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=2426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=2426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}