{"id":13628,"date":"2024-10-07T08:57:42","date_gmt":"2024-10-07T12:57:42","guid":{"rendered":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=13628"},"modified":"2024-10-07T08:57:42","modified_gmt":"2024-10-07T12:57:42","slug":"how-to-sell-a-machine-learning-project","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/how-to-sell-a-machine-learning-project\/13628\/","title":{"rendered":"How to Sell a Machine Learning Project"},"content":{"rendered":"Originally published in Built In, February 6, 2024. Never sell \u201cAI.\u201d Instead, pitch operational improvements, with no more than a footnote to mention machine learning as part of the solution. Most machine learning leaders focus more on the technology than its deployment, so most new machine learning initiatives fail. But if we instead focus on concrete operational improvements, we bypass the hype and pave a drivable route toward realized value. Make no mistake, operational change is a tough sell, especially in comparison to hot tech, which sells so effortlessly that we actually call it sexy. It\u2019s less glamorous <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/how-to-sell-a-machine-learning-project\/13628\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>Originally published in Built In, February 6, 2024. Never sell \u201cAI.\u201d Instead, pitch operational improvements, with no more than a footnote to mention machine learning as part of the solution. Most machine learning leaders focus more on the technology than its deployment, so most new machine learning initiatives fail. But if we instead focus on [&hellip;]<\/p>\n","protected":false},"author":78,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3],"tags":[],"class_list":["post-13628","post","type-post","status-publish","format-standard","hentry","category-leading-stories"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/13628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/78"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=13628"}],"version-history":[{"count":3,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/13628\/revisions"}],"predecessor-version":[{"id":13631,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/13628\/revisions\/13631"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=13628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=13628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=13628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}