{"id":12370,"date":"2021-12-08T09:22:54","date_gmt":"2021-12-08T14:22:54","guid":{"rendered":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/?p=12370"},"modified":"2021-12-08T09:22:54","modified_gmt":"2021-12-08T14:22:54","slug":"predicting-long-term-user-engagement-from-short-term-behavior","status":"publish","type":"post","link":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/predicting-long-term-user-engagement-from-short-term-behavior\/12370\/","title":{"rendered":"Predicting Long-Term User Engagement from Short-Term Behavior"},"content":{"rendered":"Originally published in Insight, Nov 17, 2021. User engagement is one of many crucial elements to study and understand deeply for both well-established companies and nascent startups throughout the development of a product. A product\u2019s health can be broadly measured from the delicate balance between new user adoption, engagement, retention, and churn, all of which are closely related. With the fierce competition of the mobile app market today, many developers are vying for the attention of large populations of smartphone users around the world. It is not uncommon for the average person to use an app only a <a href=\"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/predicting-long-term-user-engagement-from-short-term-behavior\/12370\/\" class=\"more-link\">(more&hellip;)<\/a>","protected":false},"excerpt":{"rendered":"<p>Originally published in Insight, Nov 17, 2021. User engagement is one of many crucial elements to study and understand deeply for both well-established companies and nascent startups throughout the development of a product. A product\u2019s health can be broadly measured from the delicate balance between new user adoption, engagement, retention, and churn, all of which [&hellip;]<\/p>\n","protected":false},"author":72,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[11,48],"tags":[230,243,8,1204],"class_list":["post-12370","post","type-post","status-publish","format-standard","hentry","category-industry-news","category-left-hand","tag-data-analytics","tag-machine-learning","tag-predictive-analytics","tag-user-engagement"],"_links":{"self":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/12370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/comments?post=12370"}],"version-history":[{"count":1,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/12370\/revisions"}],"predecessor-version":[{"id":12371,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/posts\/12370\/revisions\/12371"}],"wp:attachment":[{"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/media?parent=12370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/categories?post=12370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.predictiveanalyticsworld.com\/machinelearningtimes\/wp-json\/wp\/v2\/tags?post=12370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}