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New Book: The AI Playbook
Dear Colleague,

Announcing my second book, The AI Playbook! Machine learning is the world’s most important general-purpose technology – but it’s notoriously difficult to launch. In fact, the success rate of new ML projects is dismal. The AI Playbook offers a solution. It presents a six-step practice fit for wide adoption that ushers machine learning projects from conception to deployment.

I call this practice bizML.
My first book, Predictive Analytics, explained how machine learning works. It was a bestseller and has been adopted by hundreds of universities Now, The AI Playbook shows how to capitalize on it.

Free audiobook offer: If you preorder The AI Playbook now (through Amazon or other retailers), you can then immediately receive a free advanced copy of the audiobook version of both books, as well as access to the first three modules of my online course.

The AI Playbook drops on February 6 and I can't wait for you to read it. Here’s to a successful launch of all your future ML projects!

Best Regards,
Eric Siegel
Founder of Machine Learning Week
PS Here are some of the book's early reviews:

“Eric Siegel delivers a robust primer on machine learning, the key mechanism in AI. A forward-looking, practical book and a must-read for anyone in the information economy.”​
—Scott Galloway, NYU Stern Professor of Marketing and bestselling author of The Four

“An antidote to today's relentless AI hype – why some AI initiatives thrive while others fail and what it takes for companies and people to succeed.” 
—Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster Better

“Set aside the hype and focus on getting things to work in practice. This is a crisp, necessary, and deeply helpful guide to getting things done with AI. Essential reading.”
—Mustafa Suleyman, Co-founder & CEO, Inflection AI and author of The Coming Wave

“In this book, Eric brings machine learning to life and provides a roadmap for how to operationalize it in the real world.”
—Will Lansing, CEO, FICO

More info:
a recent podcast interview about the book, the book's website, and more praise.
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