Machine Learning Times
Machine Learning Times
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Effective Machine Learning Needs Leadership — Not AI Hype
 Originally published in BigThink, Feb 12, 2024.  Excerpted from The...
Today’s AI Won’t Radically Transform Society, But It’s Already Reshaping Business
 Originally published in Fast Company, Jan 5, 2024. Eric...
Calculating Customer Potential with Share of Wallet
 No question about it: We, as consumers have our...
A University Curriculum Supplement to Teach a Business Framework for ML Deployment
    In 2023, as a visiting analytics professor...
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7 years ago
Wise Practitioner – Predictive Analytics Interview Series: Michael Dessauer at The Dow Chemical Company

 In anticipation of his upcoming conference presentation, Listening Down the Value Chain: Using Text-based Predictive Models to Find New Opportunities for B-to-B Business, at Predictive Analytics World San Francisco, May 14-18, 2017, we asked Michael Dessauer, Data Scientist at The Dow Chemical Company, a few questions about his work in predictive analytics. Q: In your work with predictive analytics, what behavior or outcome do your models predict? A: Our market listening modeling efforts focus on two types of predictions: consumer sentiment relative to our current value propositions and consumer needs to validate / identify future technology focus areas.

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