Good morning. It’s January 2, 2020, the first workday of the year. As you drive to the office, the only thing predictive analytics doesn’t do for you is steer the car (yet that’s coming soon as well). 1. Anti-theft. As you enter your car, a predictive model establishes your identity based on several biometric readings, rendering it virtually impossible for an imposter to start the engine. 2. Entertainment. Pandora plays new music it predicts you will like. 3. Traffic. Your navigator pipes up and suggests alternative routing due to predicted traffic delays. Because the new route has hills and your
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