Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
Effective Machine Learning Needs Leadership — Not AI Hype
 Originally published in BigThink, Feb 12, 2024.  Excerpted from The...
Today’s AI Won’t Radically Transform Society, But It’s Already Reshaping Business
 Originally published in Fast Company, Jan 5, 2024. Eric...
Calculating Customer Potential with Share of Wallet
 No question about it: We, as consumers have our...
A University Curriculum Supplement to Teach a Business Framework for ML Deployment
    In 2023, as a visiting analytics professor...
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7 years ago
Predicting Fraud: Another Not So Easy Task

 As I have stated in previous articles, the most difficult challenge in building predictive models is the creation of the analytical file. Typically, this comprises between 80%-90% of the data scientist’s time with 10%-20%  comprising the actual run or runs of the different mathematical/statistical algorithms. In the creation of the analytical file, the two elements in its design are the development of the target variable and the development of the independent variables or potential predictor variables. The data challenges are a reality in creating the right analytical file. Yet, with certain models such as fraud, the level of

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