Predictive analytics is just a bunch of math, isn’t it? After all, algorithms in the form of matrix algebra, summations, integrals, multiplies and adds are the core of what predictive modeling algorithms do. Even rule-based approaches need math to compute how good the if-then-else rules are. I was participating in a predictive analytics course recently and the question a participant asked at the end of two days of instruction was this: “it’s been a long time since I’ve had to do this kind of math and I’m a bit rusty. Is there a book that would help me learn the
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