Workshop – Big Data: Proven Methods You Need to Extract Big Value

Sunday, June 3, 2018 in Las Vegas

Full day: 8:30am – 4:30pm

Intended Audience: Managers, decision makers, practitioners, and professionals interested in a broad overview and introduction

Knowledge Level: All levels

Attendees will receive an electronic copy of the course notes and materials

Marc Smith
Marc Smith

Chief Social Scientist

Connected Action Consulting Group

Workshop Description

“Big Data” is everywhere. The topic is impacting every industry and institution. Big excitement about big data comes from the intersection of dramatic increases in computing power and data storage with growing streams of data coming from almost every person and process on Earth. The pressing question is, how do we best make value of all this data – what should we do with it?

Working with big data effectively depends on understanding the sources of data and the issues in storing and analyzing it:

  • Where does big data come from?
  • How do you manage, store, and compute on big data?
  • What qualifies as “big”?

This one day workshop reviews major big data success stories that have transformed businesses and created new markets.

Marc will cover these revealing stories in order to illustrate the key concepts, tools, and value-proven applications driving the big data revolution.

“Big data” is a open buzzword – it could be defined as any amount of data you can’t afford to handle – but the big, newfound value achieved by computing at scale is no fad.

What you will learn:

  • Where does big data come from: Common sources of big data.
  • What makes data big: Velocity, Variety, and Volume!
  • How can we leverage it: Open tools and platforms for storing and analyzing big data.
  • The new paradigm: Today’s shift from hypothesis testing to a broad exploration for correlations is a revolutionary change in the way data is explored.
  • Best practices for analyzing big data: Key methods in data science, predictive analytics, machine learning, and text analytics to analytically learn from data.
  • Social Data: Finding key connections in webs of people and events.
  • Applications of big data insights to business.
  • Future directions in big data: bigger, bolder, and better.

Schedule

  • Workshop starts at 8:30am
  • First AM Break from 10:00 – 10:15am
  • Second AM Break from 11:15 – 11:30am
  • Lunch from 12:30 – 1:15pm
  • First PM Break: 2:00 – 2:15pm
  • Second PM Break: 3:15 – 3:30pm
  • Workshops ends at 4:30pm

Coffee breaks and lunch are included on both days.

Attendees receive a copy of the course materials book at the beginning of
the workshop.

Instructor

Marc Smith, Chief Social Scientist, Connected Action Consulting Group

Dr. Marc A. Smith is a sociologist specializing in the social organization of online communities and computer mediated interaction. Smith leads the Connected Action consulting group. Smith co-founded the Social Media Research Foundation (http://www.smrfoundation.org/), a non-profit devoted to open tools, data, and scholarship related to social media research. He contributes to the open and free NodeXL project (http://nodexl.codeplex.com) that adds social network analysis features to the familiar Excel spreadsheet. NodeXL enables social network analysis of email, Twitter, Flickr, WWW, Facebook and other network data sets. Along with Derek Hansen and Ben Shneiderman, he is the co-author and editor of Analyzing Social Media Networks with NodeXL: Insights from a connected world, from Morgan-Kaufmann which is a guide to mapping connections created through computer-mediated interactions. Smith has published research on social media extensively, providing a map to the landscape of connected communities on the Internet.

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