By: Eric Siegel, Founder, Predictive Analytics World
In anticipation of her upcoming conference presentation, 21st Century Fraud Analytics (Detection) in a Predictive Analytics World, at Predictive Analytics World Chicago, June 8-11, 
2015, we asked Delena D. Spann, Fraud Analytics Expert at a United States Government Agency, a few questions about her work in predictive analytics.
Q: In your work with predictive analytics, what behavior do your models predict?
A: The behaviors that my models predict are within the elements of fraud.
Q: How does predictive analytics deliver value at your organization? What is one specific way in which it actively drives decisions?
A: I can't speak as to how it delivers value within my organization due to it being comprised of a wide range of specific divisions. However, I will say that within the realms of academia in which I am an Adjunct Professor as well; its value has provided me with an in-depth understanding of my findings in a credit card fraud case study. It drives decisions based on the mere fact that it allows one to gain a better understanding of the variables that are derived directly or indirectly to the findings of concern.
Q: Can you describe a successful result, such as the predictive lift of your model or the ROI of an analytics initiative?
A: Within the ROI analytics initiative the predictive analytics methodology used ensured the most thorough approach to deterring and detecting fraud in the credit card industry.
Q: What surprising discovery have you unearthed in your data?
A: Although, using predictive analytics can be an exhaustive and reiterative process with built-in flexibilities; it can enhance the looks for stability and repeatability of its findings.
Q: Sneak preview: Please tell us a take-away that you will provide during your talk at Predictive Analytics World.
A: The one take-away is that Predictive Analytics is the emerging tool of the 21st Century.
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Don't miss Delena D. Spann’s conference presentation, 21st Century Fraud Analytics (Detection) in a Predictive Analytics World, at Predictive Analytics World Chicago on Tuesday, June 9, 2015 from 3:05-3:25 pm. Click here to register for attendance.
By: Eric Siegel, Founder, Predictive Analytics World